0222_Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

When Whisky Parts Co. isn’t working on cool thru axle carbon forks that companies like Foundry and All City can throw on the front of their bikes, they’re busy expanding their line of carbon components. Newest to the group are their 50mm No. 7 carbon rims and all new carbon seatposts.

Pour a 50mm deep glass of Whisky after the break…

Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

First came the 30mm No. 7 carbon rims, and now they are joined by their 50mm cousins. Built from high modulus carbon fiber, the rims are built to be tough – do your worst whether it’s gravel, cross, or just monster trucking around, these rims can take it. Offered in 28h drillings, the rims are 25mm wide and clock in at 494g. Meant for clinchers and disc only, each rim will retail for $379.

Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

Frostbike also marks Whisky’s entry into the seatpost market with their new carbon post with a bonded aluminum head.

Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

0222_Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

Posts will be available in either a 0mm or 25mm offset head each with its own micro adjust system. Initally posts will only be available in 27.2 and 31.6mm diameters and in 350mm lengths for a retail of $95.

Frostbike: Whiskey gets deeper with new 50mm Rim, Adds Seatposts to the Mix

Bottle cages on a Whisky carbon fork? Yes, but only with a little help from Craig Calfee. Matt told us that they have been sending some forks out to have braze ons installed, and that Calfee has a new process that doesn’t drill into the carbon structure of the fork. Will Whisky offer this is the future? Who knows, but if you want it done now, you know who to send it to.


  1. JasonK on

    It’s interesting that Whisky thinks there’s a market for a tough, relatively heavy, mid-price disc-only carbon rim. I guess it bodes well for the health of the gravel grinder segment.

    Also, BR continues its long tradition of conflating spell check with copy editing. The company you’re reporting on spells its name “Whisky,” not “Whiskey.” I mean, come on: the right spelling is in the damned pictures. If you’re going to call yourself a journalist, you need to get the journalistic basics right. FWIW, I realize I’m probably tilting at windmills here.

  2. mudrock on

    The contributors to BR, including the founder, are riders first and reporters second. I’m fine with that. But it doesn’t hurt to keep them honest. Regarding the rim, i see no real market for it, unless the tubeless trend convinces cross racers to forgo their tubulars in significant numbers.

  3. Jason K on

    Spencer, can you point me to where the company itself spells it “Whiskey?” If so, I stand corrected, and my complaint is with the company, not BR.

  4. pmurf on

    Those seatposts are nicely priced, and I understand filling a product line void with nice looking parts that fit the bill, but alu-topped carbon shafts? I bet they’re heavy, and offer little in the way of vibration dampening. Given QBP’s otherwise refreshing innovation in areas like forks and wheels with the Whisky brand, it’s disappointing to see this functionally orthodox eye candy – especially when they’re serving segments here comfortable seatposts can make a huge difference. Stuff does look awesome though!

  5. Serenity Now on

    Sorry but I’m with Jason on this. “Do you worst….” Really? Maybe we just need to lower our expectations, but hey they do have an Editor on staff….

    If I were to buy disc only road/cross rims, I’d like them to be wide (internal width of minimum 18mm or so for lower pressure gravel and cross riding), easy to convert to tubeless, and not too deep. These maybe that width. I don’t know

  6. KurtS on

    The problem with these parts is that they fill a niche that is done better by not so niche carbon cyclocross race bikes and light weight 29er hardtails. When you look at the Foundry/Salsa bike lines they cost too much for what they are and weigh a ton.

    People that actually race gravel races either ride their cyclocross bikes with cages and wider less aggressive tires or their hardtail 29er’s with rigid carbon forks.

    Tubeless carbon wheels will be the best option someday, but aluminum options are just now becoming consistently reliable and carbon clinchers add little weight savings vs alloy. For me carbon wheels will always be race wheels and therefore tubular until something changes drastically.

  7. Ethan on

    perspective: an Enve 45mm clincher rim at 22mm wide is listed at 420 grams and retails for $875. Granted it’s a for a traditional brake, not disc.

  8. David on

    Criminy, those rims look just like the $170 L-B “wider” rims. The seat post also looks very generic. Justsayinknowhatimsayin?

  9. WhiskyPartsCo on

    Hey Bike Rumor Bike Nerds, Matt from Whisky here,

    Thanks for support and “constructive criticism”.
    WE DO LISTEN to your feedback…

    I want to lay out some facts and intentions regarding the new goods you are seeing here as well as this little brand called Whisky Parts Co.

    Our No.7 50/25 carbon clincher rims:
    The formula is simple. We set out to deliver to our local bike shops and Whisky devotees a sub $400, sub 500gr, No weight limit, stiff, 28h, 25mm wide carbon bombproof rim that can take road pressures (110psi) and be a good fit for the Road-Gravel crowd.

    Fact: you can buy lighter, less expensive, tubeless, “noodle like” rims from some other great companies. You can also buy some much more expensive, slightly lighter, rider weight limited rims, that will be fast, and that your friends will most likely drool over after your ride, race, or spin around the cul de sac. Even better, you could buy something from http://www.alibaba.com (you’re welcome ali baba). And get something cheaper, possibly untested, similar in spec, and to your armchair ID guy/engineer – the exact same rim. (just watch your teeth, and stay safe out there people) All these can be great option, depending on what you dig, and what your end goal is. Ahhh… The power of consumers and choice!

    Our No.7 carbon seatpost:
    Again, The formula is simple. Sub $100, no weight limit, multiple diameter and offset, easy to adjust, Carbon shaft/Aluminum head post that eats up road and trail chatter, is light enough, and matches our handlebars for those our there already loving the great ride quality and performance of our handlebar lineup, but want to match up their cockpit.

    Fact check: Yes, there are lighter, heavier, cheaper, more costly, brighter, Ti, dropper, and even suspension seatposts. Buy what you need, buy what you like. Choice feels good.

    So in conclusion, not only did we nail our goals on the product side, we also back that up with a 5 year warranty, excellent customer service, availability, full EN testing and high standards. Did I mention we support our local bike shops? We do! We also support the local race scene here in Minneapolis, the Midwest, and across the country.

    Does this feel a bit like a rant? A little. But, that’s what this forum is for right?

    Cheers, beers, and less gears.

    (there may indeed be some spelling or grammatical errors in this document)

  10. MaLóL on

    Alibaba is the way to go, with the exception of safety. Everyone buys there, no kills no broken teeth though. Seems like manufacturers are doubling down on dentists these days.

    By the way, if I weight 70Kg and not 90 or 95Kg, why on earth would I buy a component with no weight limit? is that supposed to be a feature? isn’t it better to get something lighter with a weight limit? these whisky components will stand a japanese sumo fighter of 300Kg? no right? there you have your weight limit honey, everything has a weight limit.

    Haters gonna hate, thanks god they will. BTW if some one opens a website/blog reviewing Alibaba products, it will have more daily views than any other cycling website. Ever.

  11. mattgood on

    I’m a huge fan of what you folks at Whisky/QBP are doing. I just wish that the rims were available with braking surfaces, although I’m sure that would drive the price up. Food for thought…

  12. MulletRacer on

    I like them. They are just basic chinese rims, that have a reliable warranty.
    I have ridden quite a few sets of chinese wheels. They all have ridden very well for the price. I have cracked one and the warranty process is non-existent at best. It only took six months for them to get back to me, and a warranty replacement would be $135…

    Next time I go that route, I will consider whiskey for the warranty aspect.

    As for the seatposts, I have a truvativ that is built in the same style. Not very impressed… Hard to beat a thomson.

  13. Will on

    I saw the Whisky rims on display at a race and they are absolutely NOT tubeless rims. Whisky doesn’t think there is much interest in CX tubeless (their words, not mine). I think anyone trying to bring a rim to market that is not tubeless is foolish.

  14. Miles on

    Will- any reason to think these would not work for road tubeless?

    I’ve only used Shimano/NoTubes wheels advertised as such, but from what I gather most any road rim can be run tubeless with Road Tubeless tires once the rim bed is sealed. CX might be another story where burping becomes a concern, but that’s not really an issue @ 80 psi.

  15. Mazza on

    I dont know what you chaps are on about, digging those rims!! As a rider who’s 6’2″ and a non-roadie build (meh, I mtb more), no weight limit+warranty is fantastic!! Plus disc carbon rims alleviate any fear of using carbon rims for race day only – they’re not going to wear down, plus they’ll brake consistently in any condition.

    Keep up the good work!!

  16. Fattie on

    Yeah- I can get down with the Whisky products. I know they support races and teams and that goes a long way. Matt and others travel just to be there to high five riders who are rocking their stuff. As far as tubeless, yes, I know the rim bed is too deep, and for a rider that has some heft, I love tubeless for gravel. A deep rim bed won’t stop me from trying to put in a few layers of gorilla tape and seeing what I can do. These products have surpassed the expectations of customers in our shop, and I’m happy to keep supporting a Midwest company that supports us LBS back.

  17. Taylor Jung on

    While I cannot speak to the new wheels since they dont work for us road racing types, I can speak to Whisky’s support of racing teams. They have been very kind to put their equipment under my team’s development riders here in Colorado. Quality equipment under aspiring professionals goes a long ways toward helping keep a team like mine going from year to year. Companies that do these sorts of things help keep our sport growing and I think thats a great reason to buy their products.

  18. AC on

    Matt @ Whisky – thanks, this is why my new cross bike (that gets ridden on gravel, it is NOT a ‘gravel’ bike) has a Whisky fork, handlebar, and bottle cages. Personally I’m looking forward to the 50mm rim. You need to get the profile data out there, and consider a 24 spoke option. You’re at the right price point to be a viable alternative to the China direct models.

  19. Lori Stehlik on

    I have the seat post and the flat bars on my hyperX. Love them both. So many whiners out there. Buy what works for you. Everyones a critic. Whisky kills it!.


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