- AllTrails buys EveryTrail to build the best app resource for all outdoor sports – Already the most extensive online trail guide for everything from backpacking to snowshoeing, AllTrails just acquired EveryTrail, another big name in GPS-based trail tracking. Each on its own had been seen as leaders in making the outdoors more accessible to enthusiasts, and together they are building the most extensive resource to find, plan, and record outdoor sport activities across disciplines. With new web and mobile app interfaces, they now offer an almost endless database of where to ride. Explore the trail networks through their website, or download the free app for iOS or Android. AllTrails.com
Cyclocross
- KMC Cross Fest to bring better & behind the scenes narrative this season – In a bid to improve the viewing experience following cyclocross KMC is taking some cues from the NFL with short narrative clips and full race recaps to tell the story of their stop on the US Pro Cyclocross circuit. The KMC Cross Fest video coverage will feature more about the riders and people behind the scenes, so you can get a deeper story throughout the three-day event starting Sept 30. Coverage won’t be “live”, but will continue through the weekend to draw in more viewers. Follow along at KMCCrossFest.com
Advocacy
- Patagonia launches Vote Our Planet, a non-partisan campaign to help Americans support the environment at the polls – Patagonia has committed $1 million to raise awareness about the environment as a top election issue and to support get-out-the-vote organizations on both sides of the aisle. Vote Our Planet is urging Americans to vote up and down their ballots to elect officials and support referendums that will defend our planet’s air, water, and soil and overall protect the health and well-being of American families. While politics can be divisive, Patagonia things most outdoor enthusiasts should be able to get behind declaring the environment as a top issue in November. Patagonia.com
Bike Services
- Velofix hires key Canyon exec to lead their global expansion – Bringing on Ward Grootjans, former head of business development for Canyon bikes, to lead their own expansion, mobile shop outfit Velofix is making a big play for a more consumer-focused growth worldwide. Grootjans is said to stay based in the Netherlands, and will focus on bringing the Velofix vans first into the EU & UK in 2017, but is also said to be working on the new Velofix Direct project. We can surely speculate on what that might entail. With his old company looking to go consumer direct into the US in 2017 and his new position with the prominent North American mobile bike shop fleet that has already started doing more bike delivery with Turner, Yeti, Van Dessel, and more. Velofix.com
- Bike Shop Girl launches mobile repair for Denver, CO – For anyone unsure if the mobile bike shop movement is here to stay, let’s look at more news. Arleigh Jenkins was looking to open a brick and mortar shop in northeast Denver this summer when a perfect location opened up just down the road from her. But she passed o the chance as it just didn’t make sense for her and her young family at the time. But a few weeks later, looking back at why she wanted her own shop it became clear that a mobile shop would let her deliver the customer service that she wanted, help get more people in her community on bikes, and support those already riding there. So the Bike Shop Girl brand was set up, and now she is taking her years a pro and master mechanic out to bike riders in her area. BikeShopGirl.com
