ByCycling have just announced the release of their iOS app for tracking cycle commuting. Designed to partner with mid- to large-size companies and to incentivize riding to work, the app keeps track of miles ridden, GPS tracks routes, and allows coworkers to view and compete with each other’s totals. Hop past the break for the full details…
Over 2 years in development, the app records rides seamlessly without the need to hit a “start ride” or “record” button. ByCycling International – a Spanish company actually based in the Netherlands – hopes to coordinate with larger companies to stimulate their workers to bike to work by creating both a social and monetary incentive. Based around a 5km per day goal, totals are tracked and showed on a scoreboard-style screen for members of a group to track and compare with one another. The idea being that by riding to work and tracking via the app, an employee will be able to get money added to their paycheck, while at the same time competing with one another, somewhat in a similar fashion to Strava.
With a URL like this, what’s not to love in the neta release of the coworker-employer-coworker platform?!
