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Clothing Roundup- Earth Day socks, new Adidas sunglasses, and Donkey Label’s subtle-vis vest

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Donkey label DL Wind Vest, promo shot

Whether the weather is sunny or grey, there’s always a way to properly dress yourself up for a bike ride. Our inbox is constantly bursting with new clothing and gear items to show you, so today we’ll round up a few new offerings from Donkey Label, Adidas and SockGuy.

Since Earth Day is fast approaching, the folks at SockGuy (who are always churning out humorous and timely designs), have a few new styles to help you celebrate and promote the eco-friendly nature of cycling. When that other really bright planet (the sun) comes out for the day, Adidas Sport Eyewear has added a new sunglass called the Horizor that blends casual style with enough performance tech for all-purpose use.

Finally, we’ll check out a new ‘subtle-vis’ wind vest from Donkey Label, for those who want to be seen but not look obscene…

SockGuy’s Earth Day styles

Sock Guy, One Less Car style Sock Guy, Recycle style

To celebrate Earth Day (coming up on April 22nd), SockGuy has released two new styles in honor of the eco-friendly pursuit of cycling. In addition to the cuff text reminding everyone you’re putting one less car on the road, the ‘Less Cars’ designs’ soles speak to our souls with the message ‘bicyclists kick gas’! The new ‘Recycle’ sock features a clever bike graphic with the universal three-arrow recycling logo as the wheels.

Both of these styles are based on SockGuy’s classic model. The classic sock has a 3” cuff, and is made from flat-knit micro-denier acrylic fabric. The toe and heel sections are double stitched, and the mesh uppers help your feet beat the heat. Both styles sell for $10.95 USD, and come in sizes S/M or L/XL. The new Earth Day designs are now available online.

Adidas Horizor Sunglasses

Adidas Horizor sunglasses

With spring in full swing, most of us are happily dusting off our shades as we enjoy riding under sunny skies once again. Recently Bikerumor checked out Adidas’ high-tech Zonyk sunglasses, which feature auto-darkening lenses and a highly adjustable fit. The Horizor is a new addition to the company’s Sport Essentials line of eyewear, which balance performance features with casual, versatile styling.

Despite their less sporty appearance, the Horizor still incorporates some good ol’ technology like scratch-resistant Vision Advantage polycarbonate lenses, light and flexible SPX frames, plus double-snap nose pads and Traction Grip earsocks to keep them comfortably in place.

The Horizor frames are prescription-ready to accommodate either in-frame glazing or clip-in inserts. Buyers can choose from ten different frame/lens combinations. Pricing is not provided online, so check out Adidas’ website to find a dealer near you.

Donkey Label’s DL Wind Vest

Donkey label DL Wind Vest, three shot
*Photos c. Donkey Label, Adidas and SockGuy

It’s good to be visible while you’re cycling, but not everyone is willing to look like a reflective rainbow in the name of safety. Donkey Label’s DL Wind Vest features a dotted pattern on the back that reflects light, but keeps the overall look subtle enough to match most of your wardrobe. The vest is made from a heathered wind-block fabric and highly breathable mesh, making for a lightweight layer that can be stuffed into your back pocket. Aside from the full front zipper, there are no other construction features on this intentionally simple vest.

Donkey Label revised the DL Wind Vest in order to address some fit issues they’ve discovered in their current products- The necks are now made smaller, but with a stretchy mesh to provide a cozy fit for all riders with no wind flappage. They’ve also adjusted the cut of the arm holes and added a lycra stretch panel to keep the vest snug all around, whether you’re in riding position or hanging out at the apres coffee/beer stop.

The DL Wind Vest is hand made in the USA, comes in sizes XS-XXL (plus a Medium Tall option) and sells for $95 online. Color choices are grey/orange or grey/yellow.

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Allan
Allan
7 years ago

“It’s good to be visible while you’re cycling, but not everyone is willing to look like a reflective rainbow in the name of safety”

It’s good to be visible when you’re cycling, but not everyone is willing to wear a vest with the words “DONKEY LABEL” in huge letters written down the center of the back…

Bob
Bob
7 years ago

I am not prepared to wear something called DONKEY LABEL all over it. Seriously people – check with marketing, anything with Donkey Label on it does not pass the focus groups.

“We have two identical vests, one says an Italian name on it, and the other one says DONKEY on it. Which do you want to spend your money on?”

Focus group, in unison: “Anything but DONKEY please!!”

myke2241
myke2241
7 years ago
Reply to  Bob

I’d rock it! I own some of their stuff and it’s all tops! Donkey often refers to the ability to ascend the toughest of terrain. I rather support local than a major even if it’s by proxy

tim
tim
7 years ago
Reply to  myke2241

…riiight

comrad
7 years ago
Reply to  myke2241

Donkey also is used in poker to refer to an idiot, I like that one more. Love DL’s stuff

myke2241
myke2241
7 years ago
Reply to  comrad

Playing with bicycle brand cards!

cadet 1
cadet 1
7 years ago
Reply to  Bob

Would you rather ride with a giant “DONKEY” or on your back or even worse, a giant “PNS” on your back….say “P” “N” “S” a few times and you’ll get the joke that is Pas Normal Studios….we laugh a lot about that one…
(deleted)

Bjorn
Bjorn
7 years ago

My guess is that very little of that vest is “handmade”.

Looks nice none the less.

ELEVEN_g
7 years ago
Reply to  Bjorn

All clothing is “hand made” by virtue of the fact that clothing manufacture can not be automated. So people cutting and sewing and pressing, that’s hand made. “hand made in the USA” is just one of those double dips… sounds more impressive that ‘Made in the USA”… I guess.

James
James
7 years ago
Reply to  Bjorn

Handmade ain’t happening. Show me the seamstress and I’ll show you a donkey.

Tyler Fierst
7 years ago

Donkey label has advertising for essay writing services that shows up in my Google home page, they have no phone number to contact them about it. I for one think that is BS and will not support a company who would support plagiarism and cheating in general. If donkey label isn’t actively putting out these adds I hope they can figure out why it is being hosted by their page.

Troy
Troy
7 years ago

Wow such hate for Donkey Label. First, they are real. They do make their own apparel in MN. Their bibs rival Assos and Rapha, in both fit and finish. Their jerseys have a good fit like the Rapha Pro Team series. You can talk shizz about the name, but not the product.

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