Muc-Off to offer Ultrasonic Chain Optimization Service at your Local Bike Shop

Hard pass as both a consumer & dealer… I shudder to think how much the dealer cost will be to set up (could buy 3 ultrasonic cleaner, with fancy decals for a fraction of what they’re gonna charge dealers)… we already offer chain prep & waxing [Molten Speed or Silca] for significantly less than what this will cost… both which have independent data to prove them to be fast (& possibly not prematurely wear out your chain).
This just smacks of screwing both the dealer (high set up & maintenance costs) & consumer (high cost for an unproven product)

I can replace my chain for $30 USD

I’m sorry but I’m not understanding how this process equates to chain “optimization.” There are perfectly good – if a bit more pedestrian – words that can more accurately describe what I see here: “cleaning” and “lubing.” To me, optimization, whatever that might be, seems to speak of something considerably more involved than this.

@Seraph: While I do respect your feed-back on “feeling”, if there is one element on our bike where “feeling” is not good to evaluate power loss or wear rate is on a transmission (and this is coming from someone very sensitive who compare lab results / ride qualities for 15 years). People will swear they feel the 1W a oversize pulley wheel gives them but won’t feel the 5-6 W you could have between different lubricants. Now it’s possible they finally pulled a good lubricant, but all their previous ones (and I happen to have used them without feeling anything fundamentally wrong) performed terrible here https://zerofrictioncycling.com.au/lubetesting/ despite their claims. If they are serious, they would have spent more money on 3rd party tests and a tinny bit less in marketing.

quoting the wear rate of the Nano and the Sky hydrodynamic
– A frankly huge initial wear rate on a clean chain / clean conditions first 1000km. It did go quite irty quite quickly, and being highly viscous some concerns re initial penetration to pin
– A simply astounding clean block 1 wear rate. Penetration issue from high viscosity lube not a factor as was ultrasonically applied. The highest wear rate for clean block 1 of any lubricant test by a huge margin.

Hi all, thanks for the comments and interest in our Ultrasonic Chain Optimisation Service.

To the comments about Muc-Off’s lack of independent testing, please see this page on our website: https://muc-off.com/blogs/tech-tuesdays/testing-testing-1-2-3 which gives full details of our testing protocols during the development of Ludicrous AF, including independent testing by New Motion Labs.

All testing completed, including in-house, independent and real-world (including with world-tour teams) found Ludicrous AF to be the fastest race lube of all those tested (over 30 lubes used by UCI world race teams).

If you have any specific questions, please contact us through info@muc-off.com

I do this process myself like many of you probably and use Molton Speedwax. Knowing how often you should do this I think it’s better to just get a decent cleaner yourself. Its quicker and cheaper than visiting your dealer.
I dont know how good this product is, I think the Molton wax is very good unless riding in rain.