In a game of millimeters, it helps to have a really good ruler. That’s exactly what Retül’s Premium Fit is: an extraordinarily accurate and refined measuring tool. The differences between the Retül Premium Fit and the standard fit ultimately boil down to some key technology that helps a fitter provide an athlete with a more specific picture of fit and performance, and what can be done to improve both.
On top of that, the Premium Fit standardizes some of the fit. Riders will end up less reliant on a specific fitter’s biases. Some fitters, for example, tend to focus more on race fit, but that might not be appropriate for an endurance rider. The technology and tracking features of the Premium Fit help ensure there are standards for each type of fit.
“The Retül Premium Fit is more personalized for the rider,” says Todd Carver, Chief Fit and Education Officer at Retül. “It ends up more suited for the rider’s goals and flexibility. Premium is for riders who want to improve. We fit you today, you go ride more or do stretches and the fit changes as you improve. If you want your fit to change as you change, the Premium Fit is right for you.”
I was fortunate enough to go through Retül’s Premium Fit at the Retül center at Specialized in Boulder, Colorado. Here’s what I learned about the process.
Retül Premium Fit: What’s new

There’s a lot of new technology that makes the Retül Premium Fit very cool. But before any of that factors into the fit session, a rider will be guided through an information gathering session. This includes some subjective information — what kind of rider are you? What kind of bike fit matches you: endurance, race, etc? This helps the fitter define a personalized range for you. It gives a baseline assessment of what type of bike you ride, and how you ride it.
The fit session
Retül Premium Fit’s personalized ranges
- Performance Road
- Endurance Road
- Gravel
- Active
- Cyclocross Race
- MTB-Trail
- MTB XC
- Triathlon
- Draft Legal Triathlon
- Time Trial