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Rolf Prima Balances All Road Performance & Budget with New Vigor AR and Vigor AR Stealth

Rolf Prima's new Vigor AR Stealth all-road wheels
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Rolf Prima reminds us that high-quality and high-performance don’t necessarily mean carbon. Taking inspiration from previous iterations of Vigor aluminum wheelsets, the Oregon-based brand is releasing two new all-road offerings.

The result is a wheel that Rolf Prima General Manager Jimmy Krigbaum said “checks the same boxes as our top-tier carbon offerings, such as the EOS AR, but at a more affordable price.”

Rolf Prima Vigor AR & Vigor AR Stealth

For several years now, all-road offerings from Rolf Prima have been among the brand’s top sellers. The wheels’ versatility to handle on and off-road challenges equally makes the component sub-genre an easy choice. 

Rolf Prima claims the Vigor wheelset platform is “the fastest alloy wheel on the market.” This creates an easy path forward to base the new all-road Vigor offerings on, yet there have been some minor tweaks.

Both new wheels have the same overall design and spacing. The Vigor AR and Vigor Stealth AR share a 30mm depth and a wider 24mm inner width. Paired with a 28mm outer width, the new wheels are capable of a massive tire width range, from 28mm to 50mm.

There are distinguishing aspects between Rolf Prima’s new all-road offerings, such as a ceramic coating on the Stealth rim.  However, most of these differences are evident in hub selection and spoke count. The Vigor AR Stealth uses a proprietary White Industries XST 6.0 with a titanium freehub body and Enduro Zer0 ceramic bearings. The Vigor AR Stealth wheels only use 16 Sapim CX Ray spokes, first pioneered on the Rolf Prima EOS AR carbon wheels.

Rolf’s Vigor AR sees an XST 4.4 hub with 20 Sapim CX Speed spokes front and rear. The hub has steel bearings rather than ceramic. These differences account for a 100g weight difference, as well as a $400 price gap.

Vigor AR Details

  • Rim depth: 30mm
  • Inner width: 24mm
  • Outer width: 28mm
  • Tire: 28-50mm
  • Brake: Centerlock disc
  • Spoke: 20/20 (F/R)
  • Front axle: Boost 110mm (15mm or 12mm), 15mm, 12mm, 9mm
  • Rear axle: Boost 148mm, Boost 141mm QR, 142mm, 135mm
  • Freehub compatibility: Shimano HG 10/11, SRAM XDR 11/12, Campagnolo 11/12, N3W, Shimano Micro Spline
  • Weight: 1645g
  • Price: $1,199

Vigor AR Stealth Details

  • Rim depth: 30mm
  • Inner width: 24mm
  • Outer width: 28mm
  • Tire: 28-50mm
  • Brake: Centerlock disc
  • Spoke: 16/16 (F/R)
  • Front axle: Boost 110mm (15mm or 12mm), 15mm, 12mm, 9mm
  • Rear axle: Boost 148mm, Boost 141mm QR, 142mm, 135mm
  • Freehub compatibility: Shimano HG 10/11, SRAM XDR 11/12, Campagnolo 11/12, N3W, Shimano Micro Spline
  • Weight: 1545g
  • Price: $1,599

For more details on the new Vigor AR and Vigor AR Stealth, visit Rolf Prima’s website.

Rolfprima.com

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Der_kruscher
Der_kruscher
1 month ago

I’m curious how well Rolf wheels sell and who buys them. It seems to me that the brand carries at least a little baggage from the past and the wheels are relatively expensive, particularly for an aluminum rim model. The unconventional design may work great (I don’t know), but it *seems* like a liability. Rolf’s sister brand, Astral offers lighter, durable, conventional wheels for the same prices (still expensive…at least for the aluminum rim models) that feel like a safer bet. I love my Astrals, but if I had to pay full price for them I’d probably have bought a higher value brand like Hunt. Just thoughts…

Andy
Andy
1 month ago
Reply to  Der_kruscher

You raise a very good point. I worked at a shop years ago that sold Trek bikes with Rolf wheels and we never had a problem with the wheels. With that said, they do seem to fall into a very small niche. They are at a price point where one could get carbon rims with decent hubs from a consumer direct company or a hand built wheelset with the same hubs. I don’t think the brand inspires the bike nerd crowd (of which I am a proud member) to gawk at either. The finish work looks nice but I’d probably look elsewhere.

Jaap
Jaap
1 month ago
Reply to  Der_kruscher

I really wouldn’t know why you should still go aluminium

Last edited 1 month ago by Jaap
Jaap
Jaap
1 month ago

That English bike is so good

Jim
Jim
26 days ago
Reply to  Jaap

I spoke to Mr. Rolf (the company founder) many years ago. He explained to me that their paired-spoke design combined with their rims (which are thicker where the spokes attach) end up being more aerodynamic in wind-tunnel testing (vs. conventional spoke patterns). In lab destructive stress-testing, their paired-spoke design is stronger than conventional spoke patterns (despite being lighter).

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