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This Bike Has MS: The Bike that Mimics the Effects of Multiple Sclerosis

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MS Bike Grey Australia

If you’ve been around cycling long enough stateside, you’ve probably heard of the MS150. A series of cycling based fundraisers put on by the National Multiple Sclerosis Society, riders from across the country gather to ride as a fundraiser for MS. But the U.S. is not alone in the fight against the crippling disease. Australia has their own cycling based fundraisers like the MS Melbourne Cycle put on by MS. Just ahead of the 10th anniversary of the ride, MS worked with the Ad Agency Grey Australia to create a bike that would help those unaffected by the disease to understand what life is like for those that are affected. It’s a powerful message that reminds you to never judge based on outward appearances…

H/T to Adweek

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Ben
Ben
7 years ago

Wow…powerful message.

Vlad
Vlad
7 years ago

MS sucks along with all those damn autoimmune diseases.. I love biking and can’t be in the sun due to Lupus…so now i’m on a trainer indoors. There’s a thin line with how much exercise you can do. The physical stress can trigger more symptoms. If you have MS check out Dr. Mcdougall https://www.drmcdougall.com/health/education/health-science/hot-topics/medical-topics/multiple-sclerosis/ He’s helped alot of people with MS and many other first world diseases

Never give up your fight to get better.

WV Cycling
WV Cycling
7 years ago

RIP Sheldon Brown. Can’t believe it has been almost ten years.

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