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Trek Ditches Emonda And Goes All In On Madone With Builds up to $17k

Trek Madone Gen 8 close u p
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The Trek Madone Gen 8 takes inspiration from the Emonda and earlier Madone models to create a new “super-bike.” Think of it as a greatest hits album from the Trek Road technologies, but all gathered under the Madone name. The Madone Gen 8 combines two popular (and sometimes hard to choose from) Trek models now (light and fast) under a singular bike model. Trek makes the road bike buying decision easier for the customer and keeps Trek’s commitment to reducing overall SKUs by 40% by 2026.

Trek Madone Gen 8 SLR
(Image: Trek)

Trek Madone Gen 8 Overview 

Trek’s new Gen 8 Madone line looks like the “every bike” that companies are always searching for—a bike that can climb and sprint and has all the aerodynamics to satisfy the “free watt” counters. 

So, Did Trek Do It? 

On paper, the Madone Gen 8 is as light as the current Emonda SLR frameset and 320g lighter than the Madone. This weight reduction is due to an all-new level of Trek carbon dubbed “900 series OCLV Carbon.” 

Trek Madone Gen 8 SLR rear
(Image: Trek)

Trek says the new OCLV 900 Series Carbon is up to 20% stronger material than the previous 800 OCLV carbon. Treks’ new and more efficient molding processes use less material and save weight. Also, the new Madone Gen 8 uses a single-piece carbon fork, saving extra weight. Check that the box is accomplished. 

Trek Madone Gen 8 long bar view
(Image: Jordan Villella/Bikerumor)

Trek Madone Gen 8 Weights

Below is a full breakdown of each Trek Madone Gen 8 and its corresponding weight. No surprise, the lightest model is the Madone SLR 9 Gen 8 ($17K) at 15.55 lbs; the heaviest is the Madone Gen 8 SL5 at 19.18 lbs ($3,500). But the Madone Gen 8 story isn’t all weight; it’s a balance of weight, aerodynamics, and comfort—the trifecta of a well-rounded ride and something challenging to produce.

Trek Madone Gen 8 weights

(Image: Jordan Villella/Bikerumor)

How About Sprinting and Aerodynamics?

For the Madone Gen 8, Trek used different tube shapes and a “Full System Foil” aero design, a departure from the Kamtail Foil Trek previously used.

Trek Madone Gen 8 front view

(Image: Jordan Villella/Bikerumor)

Trek says the Madone Gen 8 is 77 sec/hr faster than Émonda and as fast as the previous Madone. So, it’s as fast as the current model but much lighter, giving the bike another dimension in climbing ability and agility.  

Trek Madone Gen 8 header

(Image: Jordan Villella/Bikerumor)

For this Madone, Trek opted for different tube shapes optimized for smaller and larger sizes. This ensures a balanced ride across sizes and a more proportional aesthetic.

Improved IsoFlow Technology

A key takeaway from the Madone Gen 7 is the IsoFlow technology. Madone Gen 8’s updated IsoFlow technology is lighter and provides 80% more vertical compliance than before. Remember, this isn’t actual travel; it’s more like mirco-small-bump-compliance, and it’s a notable difference in comfort while on slightly gravel/country road terrain.

New lighter-weight and more ergonomic bar/stem

The Trek Madone Gen 8 SLR models come with an updated Aero RSL Road Integrated Bar/Stem. The new cockpit is crafted from OCLV Carbon in “ultra-fast aero shapes” and has hoods that are 3cm narrower than the drops. 

Aero-accessories 

Some aero-help help comes from neatly integrated race day bottles, dubbed RSL Aero Bottles. The new bottles come with the SRL version of the Madone Gen 8 and are available separately. They offer enough water for a hot 60-minute crit, and the cages are compatible with traditional bottles in case you drop on trying to put it in (they are one-way bottles.) 

More Madone Gen 8 For the Masses 

The all-new Madone SL shares the same frame technology as the SLR model but keeps costs down. The Madone SL uses a more economical 500 Series OCLV Carbon and two-piece handlebar/stem combos. The Madone SL models range in price from $3,500 for the Madone SL 5 to $6,500 for the Madone SL7 (our test ride). 

Trek Madone Gen 8 Geo
(Image: Trek)

Trek Madone Gen 8 Geometry 

For the Madone Gen 8, Trek went for T-shirt sizing rather than traditional. This move to T-shirt sizing eliminates the smallest XXS and the largest XXL sizing, keeping XS, S, ML, L, and XL. The frame sizing sticks to a somewhat “normal” sizing chart. The most pivotal sizing: M has a 54.5, and the ML has a 55.7 effective top tube. 

Trek Madone Gen 8 logo

(Image: Jordan Villella/Bikerumor)

Welcome H1.5

If you’re a Trek rider, you already know about H1 and H2 sizing. H1 is a “professional” race fit, and H2 is a little palatable for the non-pro and all around rider. Now, Trek is combining the fitting and ushering in H1.5 – a combo of the two offerings. Trek says the new Madone has the same drop shape as the Gen 7 Madone and is still 3cm narrower on hoods than drops.

Trek Madone Gen 8 udh

(Image: Jordan Villella/Bikerumor)

Trek Madone Gen 8 Pricing 

The new Trek Madone Gen 8 is available in nine different complete bike models (four Madone SL models and five SLR models) and two frameset options. The models start a race-ready $3,500 price point and grow to a “Who is this for?”  $17,000 Project One offering. 

Trek Madone Gen 8 Full Pricing

(Image: Jordan Villella/Bikerumor)

All bikes are either SRAM or Shimano builds with Bontrager wheels and components. The Madone SLR bikes have Trek RSL Aero-Cages, and RSL bar stem combos. The Madone SL models have a Bontrager (proprietary) aero stem and bar combo. 

Look for a full review as we get more time under the monster, and look for the Lidl-Trek and the new Madone SLR at the Tour de France.

Madone Gen 8 will be available globally at select Trek retailers and online at trekbikes.com.

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TheStansMonster
TheStansMonster
2 days ago

If you’re a Trek rider, you already know about H1 and H2 sizing. H1 is a “professional” race fit, and H2 is aero and drop. Now, Trek is combining the fitting and ushering in H1.5 – a combo of the two offerings. Trek says the new Madone has the same drop shape as the Gen 7 Madone and is still 3cm narrower on hoods than drops.

This section makes me feel like English isn’t my first language.

Lorelei
Lorelei
2 days ago

News flash. The 1.5 geometry has been on the bikes for a few years now. There is no more H1 & H2(technically an H1 still exists, but I believe it’s overstock).

Lorelei
Lorelei
2 days ago
Reply to  Lorelei

Sorry @thestansmonster the news flash was for Bike Rumor.

Michael
Michael
1 day ago
Reply to  Lorelei

ChatGPT, is that you?

RXKNephew
RXKNephew
2 days ago

Check that the box is accomplished.

John
John
2 days ago

seems most of the aero gains are from the water bottles, something you could have on any bike last year from cannondale

Lorelei
Lorelei
2 days ago
Reply to  John

Their cages are shaped very differently and are meant to have little space between them(1cm). Effectively, the bottom half of the triangle becomes a fairing. I imagine these are going to be ridiculously expensive though. Ya know… r&d and all that…

John
John
2 days ago
Reply to  Lorelei

probably. The cannondale regrip aero cage and bottle was like $31 a pop, and did the same fairing thing to my sl7. The frameset alone is more expensive than a sworks sl8 frameset

Greg
Greg
2 days ago
Reply to  Lorelei

$100/ bottle & cage combo

greg
greg
2 days ago

$9500 for a Force build?!?. $13k for DA??

Argon 18 Sum Pro w/ DA is $9000…that leaves $4k for training

Nice paint though!

Collin S
Collin S
2 days ago
Reply to  greg

Most brands have walked backed some of their crazy Covid tax increase from a few years ago. Trek and Specialized….hold my beer. I guess every brand pushes the envelope on the Dentist (or orthodontist?) bike.

The $3500 model isn’t horrible (but not great). The Scott Foil RC30 is almost equal to SL6 (105 di2) but the trek does come with carbon wheels for $500 more so I’d say that one is in line. The Frameset price on the SL really doesn’t make sense. You could buy a fully built bike for the same price and the conversion rates are all different on the frame vs the bikes.

Dave
Dave
1 day ago
Reply to  Collin S

Loved my Wilier over the years. Zero 7, Filiante. Two of the nicest bikes I have even owned.

RXKNephew
RXKNephew
2 days ago
Reply to  greg

Yeah if I’m spending over $15k I better be getting that Wilier with Super Record, not a Trek with Sram (to be clear, I am not spending $15k)

Dave
Dave
2 days ago
Reply to  RXKNephew

I wouldn’t spend my own money on an obscure brand with questionable development credibility (who even is Wilier?)and a virtually unsupported groupset over something that was designed in the US with great resources and global dealer support on the ready. But that’s just me…

Robin
Robin
1 day ago
Reply to  Dave

Wow. Just because you think Wilier is obscure doesn’t make it so. They’ve been in business as a bike company since 1906. Campy unsupported? Oh, where’s your evidence?

I like that people in comment sections will say the dumbest things, but couch their inane replies with things like, “But that’s just my opinion” or “But that’s just me”.

Uninformed opinions have no value.

Tom
Tom
1 day ago
Reply to  Robin

lighten up Francis

tertius_decimus
tertius_decimus
1 day ago
Reply to  Dave

A typical ignorant American. Willier Triestina was literally 70 years ahead before Trek was even born. It’s a reputable Italian brand with rich history. But that’s just you…

Diego
Diego
1 day ago
Reply to  Dave

Can you please re-read your comment, google Willier, and then laugh at yourself when you discover that is a brand way older and way more established than you know? And what does “designed in the US with great resources” even mean

Emilio
Emilio
1 day ago
Reply to  Dave

Trek is more abour Marketing $$$

Emilio
Emilio
1 day ago
Reply to  Dave

Trek is more about Marketing $$$

King County
King County
1 day ago
Reply to  Dave

@David, That was the goofiest comment about a bike brand I’ve ever read, even for the internet. That had to be a sarcastic post.

Dino
Dino
1 day ago
Reply to  Dave

@Dave listen to me fat American pos. cycling existed before lance armstrong.

John
John
2 days ago
Reply to  greg

not to mention $6000 for just the frameset! That’s $500 more than the sworks sl8!

greg
greg
2 days ago
Reply to  greg

they can only get to 7.05kg for the “lightest” build.

My soloist (56cm) is 7.36kg with Enve 6.7, Assioma pedals, cages and garmin mounts. Minus pedals it’s basically the same weight!!

Built it myself for less than half the price of this bike. ~$6800

Not impressed…but the paint IS killer.

John
John
2 days ago

Between the stack heights on these things and the price…I’ve come to the conclusion that cycling isn’t for everyone; especially me. I’ll always ride bikes though…just not in the pro tour larping sense of it. All the more power to those that can swing it though.

uzurpator
uzurpator
1 day ago

I don’t think I’ve spent combined $17k on the 30-something bikes I owned in the last 20 years.

Oliver
Oliver
1 day ago
Reply to  uzurpator

According to the industry, that means you’re not a cyclist.

Evan
Evan
2 minutes ago
Reply to  uzurpator

Hoarder

wwm
wwm
1 day ago

I’m not buying another Trek with a proprietary seat post. I will say that their customer support treated me very well and I appreciate that.

gibbon
gibbon
1 day ago

Missed opportunity by Terk, should have called it Onamed.

Sam
Sam
1 day ago

i love everything about this bike .. except that BIG HOLE ..

Troy
Troy
1 day ago

If you’re going to spend $17,000 on a bicycle, why not get a custom made bike? I think we all need to boycott the big brand bicycle business (the BBBB) they are and have been getting way out of line for the past decade or so. Their trajectory is like that of the stock market, exponential growth over a short period, in design and price, poised to crash any year now. Please lets just make it happen. Sorry to say, but stop purchasing bikes direct or from your LBS (unless it’s custom “not big brand”). Get your service done at your LBS, but even the BBB’s are screwing over their dealers by allowing direct online sales, one of the few things that separated the bicycle industry from other industries. Too many MBA’s running and ruining the show capitalizing on high-income earners with large disposable income. Bring back the small LBS, bring back the custom made frame builder.
Troy for bicycle world president.

I’m Troy, and I approve this message.

P.S. Screw Trek and Specialized. And essentially the rest of them. Buy from a brand you can put a face to, a brand where you can know your builder.

Support Humans not corporations!

Robin
Robin
4 hours ago
Reply to  Troy

I think we all need to buy whatever bike we like and want, whatever bike will inspire us, whatever will keep us riding. I think people should buy a given bike for whatever reason that suits them. I think people should ignore what anyone else thinks or says about that.

threeringcircus
threeringcircus
1 day ago

I’m sure it’s a wonderful bike, but it’s also a lot of coin for something that is going to be “last year’s model” in about 6 months.

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