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Video: Sagan on the Diverge: Shockingly Fast. Seriously Fun.

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Ok, so the Diverge teaser video was a little unconventional. Many wondered where the footage of Sagan actually riding the bike was, and now after the embargo has been lifted, here it is. However, Specialized did point out that the donut video really was Sagan’s idea. Apparently they had just a few hours with Sagan while in Utah for a high altitude training camp, and Sagan jokingly said he had this car that he likes to drive fast and sometimes uses it to take his bike to the ride. Throw in some tires that make colored smoke on burnouts and, well, you’ve seen the result.

If the teaser video didn’t do it for you though, the latest video of Sagan and his Diverge should. Granted, it wouldn’t matter what bike you gave Sagan, he would make anything look great, but with some particularly stylish riding, Sagan makes us all wish we had a fraction of his skills. Check out the new Diverge in detail here.

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29 Comments
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jim
jim
5 years ago

Watched the video, still not really seeing how it rides 😛
all plans are close up zooms of 1second lol.

jim
jim
5 years ago
Reply to  jim

(aka specialized and the press hype machine at work)

JBikes
JBikes
5 years ago
Reply to  jim

Are you actually able to tell how a bike rides by looking at someone ride it?

Rich W.
Rich W.
5 years ago
Reply to  JBikes

I can see lateral stiffness and vertical compliance!

sad
sad
5 years ago
Reply to  JBikes

“Many wondered where the footage of Sagan actually riding the bike was, and now after the embargo has been lifted, here it is. “

Flux
Flux
5 years ago
Reply to  JBikes

I agree with Jim and with you. The video was typical ADD style quick cuts and overly stylized footage. You probably couldn’t tell much from a normal video either, but this was just crap.

Stu
Stu
5 years ago

Skids init!

Travis Moody
Travis Moody
5 years ago

Not a spesh fan, but local Nashville band Jeff the Brotherhood is the best part of this video.

HDManitoba
HDManitoba
5 years ago
Reply to  Travis Moody

Yes, but in typical Specialized fashion I also notice they never credit the band for the song.

Robin
Robin
5 years ago
Reply to  HDManitoba

How many commercials have you watched wherein any band is credited?

Robin
Robin
5 years ago
Reply to  Travis Moody

Travis Moody: do you know which song this is?

davey308
5 years ago

egregious skidding points to a mad lack of skills

MikeFranke67
MikeFranke67
5 years ago

Also not a spesh fan, but Sagan, that’s another story. I only wish I could ride like that.

Colin
Colin
5 years ago

I’m still not seeing what this bike can do that a Crux can’t.

FFM
FFM
5 years ago
Reply to  Colin

Rack mounts.

lop
lop
5 years ago
Reply to  Colin

Future shock, rack and fender mounts, bigger tire clearance, different geometry.

I mean, the Crux is fine, but it’s not for everyone. Why even compare the two?

Tom Me
Tom Me
5 years ago
Reply to  Colin

What can a Roubaix do that a Tarmac can’t? What can the Epic hardtail do that the Epic can’t? What can the Sequoia do that the AWOL can’t? What can the Camber do that the SJ cant?

Robin
Robin
5 years ago

I dig the ad. It’s on par with pretty much any other ads in terms of production value. It’s good to see bicycle manufacturers stepping up their commercial game. While some might decry the lack of details in the ad or the lack of clear shots of the bike, it’s certainly an ad that’s slick enough to appeal to people outside cycling. If we want cycling to grow, cycling has to appeal to those people.

yerfdoggy
yerfdoggy
5 years ago
Reply to  Robin

Seriously, can we ask ourselves…do we really want to grow cycling? Unless you’re in the industry or the cycling press, I’d vote “no”. Bigger just means more regulated and more expensive.

Deamon
Deamon
5 years ago
Reply to  yerfdoggy

That is the most backward logic I’ve heard in a long time. Bigger would result in less expensive bikes, parts, clothing, accessories and more available riding opportunities. Do you understand how economy of scale works? How about lobbying for land access?

Robin
Robin
5 years ago
Reply to  yerfdoggy

We absolutely want to grow cycling. More cyclists would make it easier to get/justify more cycling infrastructure. More cyclists would tend to decrease car v. cyclist collision rates (studies have shown as much); and from a purely economic point of view, more cyclists buying cycling stuff would drive the prices of many bike products down.

Plus, I’d rather see more people taking up cycling than driving.

DeafDaddy
DeafDaddy
5 years ago

I’m sensing some anti-Specialized vibe here (several ‘not a spesh fan’ comments); anyone care to fill me in on why the hate?

Flatbiller
Flatbiller
5 years ago
Reply to  DeafDaddy

They sued some smaller bike companies, so people don’t like large bike companies suing smaller bike companies. (But Trek can sue wine country tour companies with ‘trek’ in their name.) These same people own iPhones, yet could care less about the hundreds of companies and software developers Apple puts out of business every week.

Selective hypocrisy.

Robin
Robin
5 years ago
Reply to  Flatbiller

Generalizing: it’s way easier than critical thinking.

Vinay Nair
5 years ago

Well if nothing else, Specialized have at least got their act together with geometry and stack-reach ratios for the smaller sizes of the Diverge.

The 2017 model had a S-T ratio of 1.39 in size small! That’s pro race territory and not what a ‘gravel’ endurance bike should be.

Much better this year, with consistent geometry through the sizes.

Andrew Fleming
Andrew Fleming
5 years ago

Fun ad, good energy, shows what the bike can do under a strong rider. Cycling needs personalities and characters – Sagan is a good one.

MGK
MGK
5 years ago

i like the geometry of this bike. That bb drop would be interesting. I could do without the fancy headset gadget stuff. Ridiculous. Put on a Cane Creek viscoset and clean that silly headset up.

dontcoast
dontcoast
5 years ago

hmmm….pretty sure riding it like that technically voids warranty. “no stunting or jumping” lol

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