Okay, first, let’s make sure we mention all the players on this project. White Industries and Moots have their names on the cranks, but so does another manufacturer involved in the process: Brunk Industries.
Brunk specializes in precision metal stamping and forming for more than 60 years, working on projects in the medical field to aerospace. But, they needed masters of metal in the cycling world, so Brunk looked no further than White Industries and Moots.
White Industries essentially set the standard for crank design and drivetrain integration. They are known for meticulous precision machining and component engineering. Moots brings a wealth of knowledge regarding titanium welding and fabrication. They know how the metal behaves and reacts from the factory to the trails, making them an obvious partner for the project.
So, the team was assembled, each bringing their specialty to the table. White Industries brought their precision machining, Brunk Industries with their forming and stamping, and Moots brought their titanium welding.
Together, they would fabricate a simply stunning set of cranks. The Titanium Crank was engineered and crafted with durability, refined ride quality, and raw beauty in mind. Machined with extremely tight tolerances, the cranks reflect the ethos of all three companies: durability, precision, and longevity.
The Titanium Crank also reminds us that damn good products can be manufactured here in the States. Between White Industries, Moots, and Brunk Industries, the manufacturing process was spread across Wisconsin, California, and Colorado.
Oh, and in case you were wondering, yes, the cranks are expensive. Both White Industries and Moots sell them for a number that can have a comma, which will surely make some complain. But you certainly pay more for American-made products built to last.
Titanium Crank Details
White Industries and Moots each offer the Titanium Cranks through their respective websites. They’ve also dubbed the cranks with a different name to fit their brand, but the crankarms themselves are the same regardless of where you click “buy.”
The price is also the same. And, as I said, it is steep: $1,349. However, depending on your setup, you might be steered toward White Industries or Moots.
White Industries
- Name: T30
- Chainring Interface: MR30 or 8-bolt
- Spindle Diameter: 29mm or 30mm (for both interfaces)
- BB Shell Width: 68/86.5 or 73/91.5
- Crank Length: 165, 170, 175mm
Moots
- Name: Ti Cranks
- Chainring Interface: 8-bolt
- Spindle Diameter: 29mm
- BB Shell Width: 68/86.5 or 73/91.5
- Crank Length: 165, 170, 175mm
In addition to offering multiple interfaces and spindle diameters, White Industries offers extractor caps in eight colors. Extractor caps can be pink, gold, black, blue, red, bronze, purple, or silver. The cranks weigh 420g (165mm) and are compatible with road, gravel, and mountain bike applications.
See the cranks at whiteind.com or moots.com.
