Any story about Prologo starts at Velo. Stella Yu started Velo Saddles in 1979 and has been producing saddles for other brands ever since…to the tune of 15 million saddles per year across multiple factories. Chances are very good the saddle you’re riding today was made by Velo.
But her dream, according to Prologo brand manager Salvatore Truglio, was to produce something under her own brand and produce something at the top level that could compete with brands like Selle San Marco or Selle Italia.
Around 2006, Salvatore met Stella and she was looking for an Italian company to collaborate with. Meanwhile, he was working for various other cycling companies before becoming a regional sales manager for Columbus, which had developed the Cinelli and Gruppo brands. Stella was looking for someone to help drive the premium brand project, and Salvatore was looking to create something of his own. So, they set up headquarters in Busnago, Italy, which was near enough to many other major Italian cycling brands that it benefitted from that country’s cycling and manufacturing cultures, as well as their racing and teams.
To start, they had to consider what they could do that would be better, and different, than the competition. Their first product was called The Choice, which had an interchangeable top section.
With just two small screws on the tail, you could release the top section and swap the padding between mountain bike, gel and road racing options. It also introduced a new vacuum molding process and resulted in no stitching.
The Choice saddle debuted in 2007 and was raced by Tinkoff and Milram teams, capturing several podiums and Giro stage wins with Petaki on it. From there, he started with working with Bjarne Riis to get feedback from his athletes, going through several prototypes with something like 10 day turnaround between his comments and his athletes riding new saddles. This quickness helped convince the team Prologo was serious about making good saddles, so CSC switched all of their saddles over for the season. And Bjarnes was “maniacal” about providing detailed feedback, giving Prologo the information they needed to make top level products.
Then, in 2008, they introduced the first ever TT-specific saddle for Cancellara. The Nago Evo TTR debuted with a shorter nose, slide control embossing to keep him in an aero position without slipping off the nose, and a lifted tail. They launched in at the Tour de France in Monaco and took home the yellow jersey. Since then, they’ve switched the embossing to their vibration damping CPC material, and had to make the tail flat to comply with the UCI…the model is in its fourth generation for 2017.


HOW PROLOGO & VELO MAKE THEIR SADDLES

