A couple of weeks ago Campy teased with exceptionally vague images of watch internals and then a loom on social media. Now the curtain is back. And it is not clockwork moving, but a wide range of classically inspired road riding clothing with modern cuts and technologies.

Campagnolo Performance Apparel road cycling clothing

Platino jersey

Campagnolo has been building European drivetrain & wheels for over 80 years. But if you wanted to ride your Italian bike in Campy-branded kit you had very limited options, both in look and technical performance. That changes with Campagnolo Performance Apparel.

Platino jersey

The Italian brand says their clothing continues their “performance first” philosophy. With that the key word Movement comes back, putting a focus on flexible & supportive fabrics and anatomic cuts to support full range of movement on the bike.

Womens Quarzo jersey & Rodio shorts

The entire new range of jerseys, jackets, bib shorts & a skin suit focus on advanced technical fabrics and streamlined cuts that are both aero and functional. Campagnolo also prides itself of gear that lasts or as the saying goes ‘wears in, not wears out’. That is said to continue here. With the new road cycling kit featuring durable abrasion-resistant fabrics, triple reinforced seams in stress areas, and long-lasting anti-bacterial treatments to ward off synthetic clothing funk.

Campagnolo bib shorts

C-Tech bib shorts & Titano jersey

Bib shorts build in premium chamois pads & a well thought out small storage pocket, thankfully sticking with traditional black & understated logos. Although it might not be fair, I was worried we might find some flashy Italian styling on the shorts. Thanks to Campy for proving me wrong there.

Campagnolo jerseys

Iridio jersey & Magnesio bib shorts

The Campagnolo jerseys provide a wider range of performance characteristics. From the aero cut C-Tech to more retro styled merino blend Palladio, all with a unique aero two pocket layout. In between there are several different designs & cuts, all that incorporate advanced fabrics and low-key styling. Campagnolo looks to provide options for every type of road bike rider, whether that’s the amateur racer, endurance gran fondo rider, or even the growing fast gravel crowd. Now that H11 & Potenza hydraulic disc brakes are readily available and the Italian brand is offering road compact groups to work with 32T cassettes, the limits of asphalt are slipping away.

Women’s C-Tech jersey                                                          Cobalto jersey & Rodio shorts

Campagnolo prides itself of a delivering performance balanced with aesthetics. So it really shouldn’t come as a surprise to see them entering the clothing market. We’ve certainly seen similar moves with Shimano and their S-Phyre line of clothing & shoes. It makes sense for Campagnolo to expand their brand visibility. They can appeal to those diehard Campy fans who lust after anything with the Italian brand on it. In fact, I personally rode to the office today on a Campagnolo-equipped road bike with a pair of subtly-branded, walkable Shimano shoes. There is some irony there, but I wouldn’t mind seeing Campy expand even more in the shoes & apparel market if they produce quality, useable products.

Availability

courtesy of Campagnolo

The new men’s & more limited women’s Spring/Summer 2018 clothing line is available now, and being sold consumer direct from Campagnolo. With worldwide delivery free for all orders over 100-150€, depending on location. Pricing is generally reasonable for the top performance, made in Italy kit. Jerseys retail from 100-160€ and bib shorts from 120-200€.

Campagnolo.com

28 COMMENTS

  1. The majority of these jerseys have ridiculous ‘sausage’ arm sleeves. Even with these super lean guys you can see that stupid looking bulge. Most other manufacturers have moved away from this… shame as I quite like the look of it!

    • That is the saddle nose. But you are right, it does kind of look like a split at first. Sleeves sure look tight. One better have pretty toned arms to wear those jerseys. Maybe these are just preproduction samples, that’s a pretty key part to get wrong, especially if you are putting the Campagnolo name on them.

  2. Looks good nice to see campag making a decent business decision and cashing in on their brand cache with a super high profit item.

  3. The sleeve-length has definitely gone too far, but I see this as an opportunity to go Old School and cut the sleeves. I would like to see the Velominati add a rule that no cycling jersey should ever be longer than the sleeve of a t-shirt so we can preserve a little dignity in casual settings.

    For whomever wrote this, Campagnolo is not new to the clothing market, and has had a very large selection of clothing available if you looked for it – like their cassettes, it just wasn’t carried by most bike shops.

    • Yes. I had a few pieces and they were good and fits my experience of Campagnolo as a whole…that they honestly try to maintain a high level of quality. People can complain about lack of innovation, product depth, etc, but when they do produce things they tend to be decent. Maybe annoying with tooling/specialization, but overall quality is hard to fault.

  4. I think there’s a failed opportunity here for the women’s bib shorts line. Seeing as many companies have designed in zips or halter tops for easier nature breaks for ladies, perhaps Campagnolo should have considered their addition to their own line.

    • Never mind, I stand corrected. Looks like Campy went with waist shorts for ladies for this first iteration, as per their website. Good call. They could probably make women’s bibs if this initial lineup sells well.

  5. Total desperation move. What can Campy bring to the table that others have not done already and better? Rapha, Assos, those scorpion guys, all provide better products not sub contracted out to a third party manufacturer. I would wager an entrance fee that if you have a problem with quality they won’t stand behind it with no questions asked like Rapha or Assos.

    Campy makes great components and I think they are the best. I ride Campy on all of my day to day bikes but its easy to see that under competitive pressure they are trying to stay relevant. This isn’t the way. They need to double down on drivetrain, braking, new chainrings and maybe embedded cycling metrics, not bibs and jerseys.

  6. Why do the jerseys have so many wrinkles? They have more wrinkles my jerseys on me, and I’m not in the middle of a photo shoot.

  7. Cheap nylon badly cut lame logo-heavy crap. So glad i never got that campy tatoo! Id be so embarassed, as much as i would be in these lame outfits. Never thought id say it but im done w campagnolo. This really shows how desperate and out of it they are, like LOOK and others. Has-beens…

  8. And earlier campy clothing was really average-grade nylon stuff w campy branding. If a cool logo is all they have left to offer they should honestly just quit, the field is already crowded enough with higher quality, innovative competitors that are light years ahead in tech, fashion, fit, etc This is just an act of desperation. SAD ! LOL

  9. Not a fan. Ill fitting and some really odd designs and cuts. Looks like plenty of chafing for the privates too with that tiny pad.

  10. These look pretty sweet. I’d like a set of the c-tech bibs. On the other hand, given the build-up, I am really disappointed because I was hoping for a wireless replacement for the EPS groups.

COMMENT HERE: (For best results, log in through Wordpress or your social media account. Anonymous/fake email comments may be unapproved or deleted. ALL first-time commenter's posts are held for moderation. Check our Comment Policy for full details.)

This site uses Akismet to reduce spam. Learn how your comment data is processed.