Only in Canada for now, Shimano has started a recycling program for used cycling shoes. Turn in any brand of bike shoe in any condition at one of 70 participating bike shops throughout Canada, and you’ll get 25% off the price of any new pair of Shimano cycling shoes. The deal runs through April 20, 2019.
The old kicks will be collected by TerraCycle to be broken down into their parts and re-used or otherwise recycled in some way. Everything from buckles to rubber to carbon fiber soles to whatever upper material was used. The goal is to collect thousands of pairs of old shoes so they don’t end up in a landfill. All boxes will be collected from the shops on April 21, so even if you don’t need a new pair, just swing by and drop off your old shoes so they can recycle them!