Boyd Johnson started his eponymous wheel brand after retiring from professional road racing and quickly grew it from concept to being very, very busy. He started by ordering catalog parts from Asian manufacturers, lacing the hubs and rims into custom wheel builds before being able to have his own hub and rim designs created. Here, we discuss how he got into wheels, how customer service is the big differentiator in a crowded market and some of the methods and challenges of using overseas manufacturing.
Check out all the show notes, timeline and more at The Build Cycle. Plus, get an inside look at their HQ in our video tour and see some of their new and prototype wheels in this post.
