Hutchinson has just announced that, in addition to their continued use of US distributors, they’re adding a dealer direct sales rep network.
The goal is to better introduce the products and their benefits to shop employees through hands-on visits. The first rep signed on is none other than pro racer Rahsaan Bahati, who’ll handle southern California. Along with the renewed push at retail, riders can expect to see a 25% drop in road bike tire MSRP and about 10% drop in mountain bike tires across the board.
