MonaVie Releasing New Energy Drink in JUNE

Got this in from Jacque, the Monavie rep from the Charlotte, NC area that we guzzle samples from at races like the Cowbell Challenge and BURN 24 Hour…and we think she’s the one that got Jeremiah Bishop hooked up with it (he’s now on the Cannondale-MonaVie team with Tinker). 

It’s MonaVie’s new energy drink, Emv (Energy to the power of MonaVie). The ingredient list, after the break, they sent us is pretty detailed and put my spell checker on tilt. While I’m wary of anything that’s referred to as a “miracle” juice, food, product, etc., or network marketing in general, they are a sponsor supporting the sport, so here it is…

 

 

 

 

From MonaVie:

It’s Energy to the power of MonaVie!

This is going to change everyone’s view of energy drinks. It’s all natural, and healthy. Here’s a list of what’s inside this miracle juice and what it can do for you:

   

Fruit Blend:

Fundamental to MonaVie Energy is the acai berry. This precious berry has long been a staple in the diet of Brazilian natives.

Modern science is confirming what Brazilian natives must have already known; that acai has many body beneficial properties. Acai contains phytonutrients, essential fatty acids, complex carbohydrates, and amino acids.

The people of Brazil traditionally used the acai berry as a source of energy. In addition to acai, MonaVie Energy includes other naturally energizing fruits from the Amazon like:

• acerola
• cupuacu
• camu camu
• apple
• white grape
• pear
• and grapes  

Acai: Acai is a small, round, dark-purple berry with amazing nutritional properties. Its appearance is similar to that of a grape, but it has a smaller amount of pulp and a single large seed. Experts have referred to the acai berry as the most nutritious and powerful food in the world.

Apple: The traditional apple being added to MonaVie is both delicious and nutritious. Apples are rich in antioxidant polyphenols.

Acerola: A bright red, soft, and juicy fruit, acerola has been eaten for centuries by the natives of the Antilles, Central America, and Northern South America. Also called the Barbados cherry, acerola is known for having high concentrations of ascorbic acid, or vitamin C, acting as an antioxidant.

Camu Camu: A low-growing shrub found throughout the Amazon, camu camu is round and red when young and dark purple when ripe. These fruits are about the size of lemons and contain a significant amount of vitamin C.

Cupuacu: This fruit originates in the south and southeastern parts of the Brazilian Amazon. It is strong and pleasant smelling, known for its volatile aroma. The endocarp is white and soft, the pulp having a sour and highly-flavored taste.

Grape :Grapes belong to the Vitaceae family and are grown and harvested worldwide. They contain cardio-friendly antioxidants such as anthocyanins, ellagic acid, and resveratrol.

Pear: Originally from Europe and Asia, pears have a soft, buttery, and somewhat grainy texture. The white to cream-colored flesh of pears was once referred to as the “gift of the gods.”

Proprietary Energy Blend: Palatinose (Generic name: Isomaltulose)Isomaltulose is a novel and natural carbohydrate energy source. It is found naturally occurring in honey and sugar cane extract. This unique carbohydrate metabolizes more slowly when compared to sucrose, (table sugar) and maltose (malt sugar).

Because it is not metabolized as quickly, energy levels are longer and more sustained. Unlike other carbohydrates that are digested slowly, isomaltulose is digested completely, which means no gastric discomfort like those experienced by consuming sugar alcohols and fiber based sweeteners.

Isomalutose is also kinder to teeth than sucrose and is not readily fermented by oral microbes. Recent studies of isomaltulose have shown it can help promote a steady stream of energy over a longer period of time.

The consumption of isomaltulose when compared with sucrose and glucose leads to lower blood glucose and lower insulin responses. This means that the body experiences a more gradual rise in the sugar available to provide energy to the cells and a more gradual decline.

So the energy provided by isomaltulose is available to tissues that need energy such as muscles and the brain longer than if sucrose was consumed. These benefits may help consumers to avoid the peaks and valleys associated with high sugar energy alternatives.

Isomaltulose, is sweet and soluble and tastes like sugar which makes it ideal for the production of the next-generation of energy drinks. Most energy drinks are loaded with high fructose corn syrup and caffeine for a quick jolt, but can often leave you feeling foggy and jittery.

Guarana: Guarana (Paullinia cupana) is a Brazilian herb that is considered “GRAS” (generally recognized as safe). It has become a popular addition to energy drinks due to its natural caffeine content. Traditionally, guarana has been used as a safe and natural physical mental pick-me-up. Today, guarana is mostly used for energy and performance.

Green tea: Cultivated originally in East Asia as a large shrub tree, green tea now grows throughout Asia and parts of the Middle East and Africa. People have been drinking green tea (Camellia sinensis) around the world for centuries. Studies suggest that green tea has many health benefits due to its antioxidant polyphenol content.

Green tea may also help boost metabolism and increase alertness primarily due to its natural caffeine content.

Maca: Maca (Lepidium meyenii) is native to South America that has been used since ancient times as a staple food crop. Maca has been long known in folklore for its aphrodisiac and energizing properties. Also known as Peruvian ginseng, animal and in vitro studies indicate that maca may have considerable promise as an energizing plant.

Maca has a long history of use as a medicinal plant used by both men and women to improve a sense of well being.

Yerba mate: Yerba mate (Ilex paraguariensis) is native to subtropical South America in Brazil, Argentina, Paraguay, and Uruguay. From reports of traditional use, its physiological effects are similar to (yet distinct from) more widespread beverages like coffee and tea. Users report a mental state of wakefulness, focus and alertness.

Ginseng: Ginseng (Panax ginseng) has been referred to as the king of all herbs. The root offshoots to make ginseng are harvested after 4 to 6 years of growth. In China, ginseng is widely used medicinally, to promote longevity and is said to improve quality of life.

D-Ribose: Ribose is a carbohydrate that when combined with other components form the energy currency of the cell. Ribose can serve as a precursor to stimulate the production of ATP (cell energy) in laboratory studies. The theory behind consuming large amounts of ribose is that it may maximize ATP stores and, therefore, increase cellular energy stores.

L-tyrosine: L-tyrosine, a non-essential amino acid, is a precursor to adrenaline (ephedrine) naturally formed in the body. Because of its role in the body, tyrosine may be involved with helping the body cope with stressful situations.

Acerola (Vitamin C): Vitamin C, also known as ascorbic acid, is a water-soluble vitamin needed by the body for hundreds of vital metabolic reactions. Due to relatively new research, intake requirements (RDA) for vitamin C have been increased.

Vitamin C’s involvement in multiple metabolic pathways and its antioxidant properties, make it an important nutrient to consume daily to help maintain proper cell metabolism and tissue health.

B-complex Vitamins: B-complex consists of essential vitamins important for many physiological and metabolic functions. B vitamins are essential for the metabolism of carbohydrates and fat into energy. The B-complex vitamins included in MonaVie’s EMV are vitamins B3, B5, B6, and B12.