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Pure Cycles adds cream to their crop w/ Gravel Adventure Apex & Road Prestige models

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If you’ve been cycling for a while, you might agree there’s something ‘pure’ about a good old steel framed bike. It’s hard to beat steel’s balance of durability versus price, so it’s a great material for value-minded companies like Pure Cycles to work with.

Pure has just announced a few new additions to their road and gravel lines, all of which come in at the top end of their respective classes. Two new Gravel Adventure Apex models and a Road Prestige bike are coming soon to satisfy those who want the ride qualities of steel with the luxuries of higher-performance components.

Gravel Adventure Apex: Diogo and Neal


Gravel riding seems to be growing in popularity, and Pure Cycles says these new bikes show their commitment to this discipline. Their Adventure Apex series are now Pure’s top-tier gravel bikes, offering better component specs than the existing Gravel Adventure and Gravel Adventure Pro models. The two new models are called the Diogo (copper frame) and the Neal (black frame).

The frames are built from Tange Champion 2 Chromoly tubing, and they offer generous rear end clearance for running wider 650B tires. With adventures in mind, there are mounts for water bottles on the seat mast and down tube, plus rack mounts on the rear triangle. Cables are routed externally for easy trailside repairs.


Sharing the same build specs, the Diogo and Neal come with Pure’s carbon gravel fork, which uses a 12mm thru-axle and has mounts for front racks. Other key components include a 1×11 SRAM Apex 1 component group (with 44×11-36t gearing), 3T handlebars, stem and seatpost, and Promax DC-718R dual piston mechanical disc brakes. The new gravel bikes will be available within the next few months in frame sizes XS-XXL. The Diogo or Neal retail for $1299 USD.

Road Prestige: Morrow


Like the new gravel bikes the Morrow joins Pure’s lineup as their highest spec Road Prestige model, topping the lineup over their existing Drop Bar, Flat Bar and Disc Road bikes. Offering ‘Vintage materials with modern geometry’ (as Pure Cycles put it) the Morrow is a Tange Champion 2 chromoly framed road racer that hits the scale at just 21lbs.

The Morrow features a Shimano Ultegra groupset with a mid-compact drivetrain (11-32t cassette). 3T provides the handlebars, stem and seatpost, and the Mercury s2C wheelset comes wrapped with Hutchinson Fusion 5 28c tires. The Morrow will be available in the coming months, in XS-XXL sizes. MSRP is $1799.


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Garrett Work
Garrett Work
5 years ago

Did they say when these would be up on the site with full details?

5 years ago

I was all excited to read about the Road Prestige name until I found out it is made with Tange Champion 2 instead of Tange Prestige tubing.

5 years ago
Reply to  Mark

at “just 21lbs.”.

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