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Skratch Labs plants chewy Fruit Drops in your jersey pocket

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Built on the idea of making real food from scratch and using a properly designed sports drink to fuel your rides, even Skratch Labs realizes not everyone has the time or desire to make all their on-bike snacks themselves.

For those folks, they offer their new Fruit Drops. They’re made with glucose and fructose as the carbohydrate sources, with sodium, pectin and real fruit as the primary contributing ingredients. Missing from the list are any artificial flavors and carnauba wax, a common ingredient in other gels. Here’s why…

skratch-labs-fruit-drops-energy-chews

Flavors, sweeteners, waxes and added vitamins have the potential to cause gastrointestinal (GI) issues, which many athletes are already on the verge of experiencing during intense efforts anyway without outside help. So, Skratch kept those out and balanced the carbs in favor of glucose plus a little fructose coming from cane sugar and tapioca.

Then they added more water than usual to make them softer and less sticky than other gel chews.

Wax is typically used both for structure and to keep them from sticking together. Here, they used sugar crystals coated with fumaric acid (from apples), which should also make your mouth water just thinking about them.

Each pouch has 10 drops for 40g of carbs and 160 calories, which they say is the upper limit of what the fittest athletes can ingest in an hour when combined with their sports hydration drink. Technically, each pouch is more like two servings, and its up to you to space out the ingestion to maximize performance while reducing the likelihood of upsetting your stomach.

There’s a lengthy blog post on their website that details their reasons for the ingredients, usage guidelines and much more here. Retail is $2.45 per pouch, or get a box of 10 for $24.50.

SkratchLabs.com

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24 Comments
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CeeDubb
CeeDubb
9 years ago

I’m just here waiting for the comments…

Matt
Matt
9 years ago

@CeeDubb

Here’s a comment for you:
While expensive, everything I’ve tried from Skratch Labs is amazingly delicious and settles really really well on the stomach.

I love what they’re doing, and look forward to the day when I earn enough to make buying these a non-issue for every ride instead of just as a sometimes treat.

Remi
Remi
9 years ago

words can’t describe how excited I am for this.

Psi Squared
Psi Squared
9 years ago

I bet my PB&J or PB&banana sandwich tastes much better.

Doug B
Doug B
9 years ago

Nice discount on the 10 pack.

I did the math
I did the math
9 years ago

Can I get 100 for flat rate of $245?

Your Face
Your Face
9 years ago

(deleted)

Rick
Rick
9 years ago

Shut up and take my MONEY!

I’ve been cooking from their Feedzone book for a couple years but also use blocks or gels for quick energy during harder efforts, so I can’t wait to try these.

Ryan
Ryan
9 years ago

@Doug B – my thoughts exactly on the discount lol

I’ll still try them, my shot blocks get stuck in my teef.

Robert W
Robert W
9 years ago

160 calories is not much. A package of Nabisco Newtons is only $3.68 for 1430 calories. Grab an individual stack in the package and put it in the jersey pocket for 715 calories.

If I got 300 calories for that price I’d consider it.

Mike
Mike
9 years ago

“So, Skratch kept those out and balanced the carbs in favor of glucose plus a little fructose coming from cane sugar and tapioca.”

The first two listed ingredients are cane sugar (i.e. sucrose, which breaks down to 50/50 glucose/fructose) and tapioca syrup (45/55 glucose/fructose), the same as everyone else. I’m sure it’s a good product but the pseudoscience and hype for expensive bike candy is a bit much.

craigsj
craigsj
9 years ago

“I’m sure it’s a good product but the pseudoscience and hype for expensive bike candy is a bit much.”

Right, except for the “good product” part. It’s nothing more than the worst kind of carbs. Incredibly unhealthy, fancy terminology aside.

kyle
kyle
9 years ago

I like swedish fish and orange slices (the candy kind)

Eric Hansen
Eric Hansen
9 years ago

@I Did The Math that was my exact thought, too.

Buy one, get the second AT FULL PRICE!

anonymous
anonymous
9 years ago

I love real food made from scratch.

Screw processed foods made by processing unprocessed foods until it’s unrecognizable.

Oh wait.

Dan N.
Dan N.
9 years ago

Where can I buy these with free shipping to the USA? The shipping charge from Skratch is a deal breaker and I can’t seem to find them anywhere else.

anonymous
anonymous
9 years ago

@Kyle
I can’t believe you eat that processed junk food. You are missing out on real food, you could just as easily stuff some REAL fish and oranges in your jersey pocket.

GrantT
GrantT
9 years ago

The fittest athletes are incapable of ingesting more than 160 calories per hour?

kelly
kelly
9 years ago

More voodoo science from the hucksters at scratch. The only thing that surprises me here is they aren’t selling male and female specific candy, with sugars specifically optimized for [insert pseudoscience blah blah blah blah here].

Carlo
Carlo
9 years ago

@kelly Exactly. Just over-priced junk wrapped in a fancy package. Everyone, just shove a Snickers in your jersey and be done with it.

Snappy
Snappy
9 years ago

Does anyone who comments here actually read the article before doing so? Sure, a Snickers or Nabisco Newtons or Swedish Fish are all cheaper calories. But they’re also full of the stuff that causes GI issues for many people- chemicals, colors, preservatives, etc. Not to mention the very lower moisture content which makes them harder to digest during strenuous exercise. This seems like it’s essentially just a sugar (energy) delivery system for use during exercise that doesn’t have a bunch of junk in it. And @GrantT, you missed this part of the caloric issue- “when combined with their sports hydration drink.” Reading. Is. Fundamental.

Robo
Robo
9 years ago

THANK. YOU.

arvin
arvin
9 years ago

I am from hPhilippines.. where can i buy this…?
Thanks

A well respected man
A well respected man
9 years ago

Looks like something you could find at a dispensary in the grand ‘ol state of Coloradi…if only they had the same effect

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