BIKERUMOR.com 2009 SEA OTTER CLASSIC COVERAGE: So you want to see what SRAM’s 2010 Force group looks like on a bike?  Here you go.  The post below has tech specs, this one’s just a bunch of photos.  Hit “more” to see others…
Internal cable routing keeps things clean.
That red glow is because the Force group with BB30 comes within 43g of SRAM’s top of the line RED group…
The levers continue SRAM’s ergonomic approach of outward leaning shape to make them easier to reach.  All shifting functions continue to be handled by the inner lever.
The cassette is the only thing that didn’t change with this revision, however it had received some tweaks at the beginning of the year.
Now, the Force can be with your bike.