So that big announcement that Trek was saving for their launch of the new 29″ bikes? It wasn’t about a new bike – instead it is the announcement that Project One is finally making its way over back to mountain bike side of things! Regardless of what you think about Trek bikes, Project One is an incredible system that lets the consumer have the ultimate control over their semi-custom build. Much like the road bike version, Project One will be limited to the highest end carbon models currently including the Fuel EX 9.9 29″, Superfly FS 9.9, and Superfly HT 9.9. Control over the final build ranges from choosing from stock options which won’t change the final price, to custom paint jobs or component upgrades that will boost the price accordingly. You can even color match the decals on the fork! It doesn’t seem to be in place yet, but eventually users are able to change size options for components through their local dealer’s P1 account as well, picking the right stem, bar, saddle, and crank lengths to fit.
Check out some of the wild paint jobs after the break.
All of the paint schemes above are part of the Signature Series which is an additional charge unlike the 4 base paint jobs for each model. Depending on the complexity the upcharges range from under $500 to $1049 for the U5 Vapor Coat pictured at the bottom. Without any decals and a tiny amount of paint, the U5 Vapor Coat offers the lightest possible frame in a trick raw/finished look but certainly comes at a price.
Maybe the best news of all, is that each model has the option for this Gloss/Matte Trek paint scheme included in the free-to-change Select Series. Check out Projectone.com to see what’s possible.