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125th anniversary Schwinn Collegiate to be US-made by Detroit Bikes, sold by Walmart

Schwinn Collegiate 125th anniversary US-made commuter bike, US made by Detroit Bikes, in Campus Greenc. Schwinn, photo by Jordan Rosen
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Schwinn is bringing some production bike manufacturing back to the US as they celebrate their 125th anniversary with a limited edition update of the Schwinn Collegiate, US-made by Henry Ford II in Detroit, Michigan. The bike is a modern update to the classically American affordable city commuter bike, so it’s nice to see parent company Pacific Cycle tap Detroit Bikes for production.

Affordable city commuter bikes, US-made by Detroit Bikes

Who would have thought that Walmart.com was going to be the place to buy a new made-in-the-USA bike? But Pacific Cycle, who owns the Schwinn brand these days and sells mostly through the retail giant, wanted to celebrate 125 years of the American bike manufacturer in style. So partnering with Detroit Bike’s owner Zak Pashak,

Pashak says Detroit, which produces their own line of affordable US-made commuter bikes, are “essentially the only company in America that can do small (and/or large) runs of affordable custom bikes.” That’s included a New Belgium Brewing commuter fleet in the past, bike building for Dick’s Sporting Goods, and now Schwinn’s 125th.

Schwinn Collegiate 125th anniversary US-made commuter bike

Schwinn Collegiate 125th anniversary US-made commuter bike, US made by Detroit Bikes, in Campus Green
c. Schwinn, lead photo by Jordan Rosen

Details are still thin on the 125th anniversary Schwinn Collegiate project. But we do know that just 500 of the limited edition bikes will be built by Detroit entirely in the USA… and they will be available exclusively online from Walmart.com.

Detroit’s master framebuilder Henry Ford II (no relation) will oversee welding of the steel frame & unicrown, straight tapered leg forks, then painted in Campus Green in-house.

Schwinn Collegiate 125th anniversary US-made commuter bike, US made by Detroit Bikes, in Campus Green

The Collegiate will be offered in two step-through sizes 17″ & 19″, and two horizontal toptube sizes 18″ & 20″. It will feature a full coverage fenders, long reach rim brakes a threadless headset, rear rack mounts, and a 1x derailleur-geared drivetrain.

No official word on exact delivery or pricing, but Detroit has sold similarly spec’d bikes for around $900-1250. The limited edition US-made Schwinn Collegiate is expected to fall in between, around $1000 when it becomes available in mid-summer 2020.

SchwinnBikes.com & DetroitBikes.com

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Javan m Roy-Bachman
Javan m Roy-Bachman
3 years ago

If it’s not made in watrford wi then why bother bringing it back to the u.s.

3 years ago

“US-made by Detroit Bikes” cool
“sold by Walmart” never mind.

Craig Engstrom (@_CraigEngstrom)
Reply to  Cheese

@cheese — This bike looks exactly like Detroit Bikes’ Coretello, which is manufactured 100% in US with US-sourced steel and has Shimano XT trigger shifters rather than twist shifters. It rides so smooth. You can order directly from DB for $899. A smooth stable commuter.

King County
King County
3 years ago

The USA thing is cool. I dont expect them to re-invent the wheel, but a special headbadge with ‘125th anniversary’ , (or anything special), would be needed to make the bike something. If not, people can just buy a Detroit if they want a USA bike. They may have that planned. This article said details were thin.

3 years ago

I had an original sky blue Schwinn Collegiate 5-speed in 1967-68 bought with paper route money. Chrome fenders and chain guard. WAG at price was about $65 to $80. I also had the large steel baskets on the rear for another $9. Bike probably weighed as much as I did.

2 years ago

This bike is nothing like any of Detroit Bikes models. It does say “4130 Chromoly” on the frame; that is the only resemblance.

Detroit Bike’s line of Chromoly frames are made from 100% America Steel. It is tubular steel produced thin and strong so it it light weight. I can attest to how light weight it is.

It is equipped with Shimano Altus shifting. A “twist shifting” 8 speed system. It works well for a commuter bike, I live in the blue ridge/ Appalachian area of southwest Virginia and it shifts well enough.

The saddle and ergonomic grips are comfortable, I wish the seat had more of the nostalgic look and that the tires were more hardy.

It rides smooth, brakes well and feels sturdy.

There are some drawbacks (besides the price).

Good luck finding any bike specific accessories. One would think, with such a “special” bike, Schwinn might have come out with things specific to it.

There is not bottle attachment point. How hard would that have been.

A rear rack is hard (at least on the female bike) to attach. Some genius in design didn’t think about what would be attached to the bike. The attachment points are at the same level as the rear brake line attachment to the brake. Unless you have the ability to take flame to metal and bend rods, or can fabricate your own, you are limited (what was the use of having the holes). Attaching the rack at the drop out (it has a lot going on) on the cassette side leaves no room for a locking nut. The screw and nut would hit the smallest gear on the cassette.

Want to attach a wheeled” child carrier” or (in my case) a dog carrier, better have metal fabrication skills or be willing to remove your fender. The couplers that come with them do not fit while the fender is attached. It was nice they put the notch for the washer which is needed, but it doesn’t even fit their own brand.

Service and support…. none. There is not a place to find comprehensive information on this bike. It is highly annoying.

There is only one color… green.

The bike could have been designed better with a little more thought. Especially for the price. I am happy I purchased mine at nearly half price.

If Detroit Bikes were not so hard to get, I would have ordered one of theirs.

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