It’s rare to find high end, made-in-America parts and brands team up and actually push prices down – but that’s what is happening today with ENVE and Industry Nine. The new fast-engaging Hydra hubs are now standard equipment on the M Series line of MTB wheels, and drop in price by over $400 per wheel set. While still a high-end product with a price that’s commensurate with the quality, this represents a big boost in attainability for would-be carbon wheel buyers.
ENVE M SERIES CARBON + i9 HYDRA HUBS
This announcement comes hot on the heels of Industry Nine’s Hydra launch, with the new hubs featuring an impressive (insane?) 690 points of engagement and just 0.52° between engagements. Industry Nine hubs aren’t new to ENVE, but the Hydra is now the default option – and we imagine it’ll be popular given the price drop.
What exactly is that price? It now sits at $2550 (previously $2980). How do they do it? According to ENVE representatives, part of it is due to the efficiency of working with a US hub manufacturer – eliminating import duties and long lead times.
As in the past, you can mix and match hubs with different rims, which are better suited for different disciplines of mountain or gravel cycling.
These new builds are available effective immediately, and begin shipping this week. What if you’re a Chris King fan? Fear not – ENVE tells us that King hubs are still available on M-Series builds. Whatever your preference, it’s a good time to ride a mountain bike, with options like these available. Learn more about the M Series and more at the link below.