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EB17: Bianchi SF01 enlists Scuderia Ferrari to double their Italian racing heritage

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Bianchi brings more than 130 years of bicycle racing together with 70 years of Ferrari motorsports racing for their new luxury Italian cycling project. Dubbed Bianchi for Scuderia Ferrari, the new project is a collaboration of two unique racing design teams with different approaches to going fast & looking good while doing it.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike red Campy complete

The concept of the collaboration, and originally driven by the car maker, was to bring the exclusive Ferrari DNA into the cycling industry. Bianchi takes inspiration from the technical expertise of the Scuderia Ferrari Racing Team and together they aim to develop a new level of performance luxury in cycling.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike seat cluster

The goal is to develop a complete bike lineup, including road, tri, mountain, and kids bikes, plus city & e-bikes. The first real bike to come out of the project though is the new SF01 road bike.

Bianchi for Scuderia Ferrari SF01 road bike

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike cockpitThe Bianchi for Scuderia Ferrari SF01 road bike started life as the ultralight Specialissima frame. At 780g for a size 55cm it seemed the first step for the premium project, and for the most part gets a special finish and customized components to turn it into a Ferrari. A big part of that is the proper Ferrari Rosso Corse racing red paint made by hand in Bianchi’s Italian shop.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike black

It makes the SF01 available in two color schemes either the red+matte black or alternate matte black+red.

Custom Scuderia Ferrari touches

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike downtube

The SF01 then gets a host of custom Scuderia Ferrari graphics to create the unique luxe package.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike UCI approved

That goes a bit beyond a few prancing horse logos to even some subtle text graphics of the ‘Ferrari Stables’ racing line.

Customized components

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike Astute saddle

Italian brand Astute provides the full carbon saddle…

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike Astute bar tape

and velvety touch Luxury Black bar tape with Ferrari logo touches.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike Pirelli tire Fulcrum wheels

Custom rolling stock is provided by way of a set of new Fulcrum Speed 40C Carbon 1420g clincher wheels wrapped with another Italian classic Pirelli’s new nano silica P Zero clincher tires.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike Campagnolo Super record EPS

The SF01 is available with either a Campagnolo Super Record EPS gruppo or a Dura-Ace Di2 groupset to meet any premium buyer’s tastes.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike Shimano Dura Ace Di2

And of course it is premium. The Bianchi for Scuderia Ferrari SF01 road bike has a single unified global price tag of 15,000€.

That will get you all of the custom finished components, plus either premium drivetrain option.

Bianchi for Scuderia Ferrari SF01 lightweight carbon premium luxury Specialissima road race bike red

The bikes will be available starting from November 2017 in select locales and more so from the start of 2018. They will sell through a new elite type of luxury dealers mixed from both inside and out of the current Bianchi dealer network, picking only the most premium shops to match the Ferrari brand.

Bianchi.com

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19 Comments
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Colin M
Colin M
5 years ago

“More than you can afford pal”

Looks really nice. Here come the haters though….

David
David
5 years ago

Lol 15k (what is that like 20 grand American) for a bike with the handle bar finishing tape falling off. Hopefully it won’t also light on fire.

wade
wade
5 years ago
Reply to  David

Um… You mean the brake lever in the background??? Thats not the finishing tape.

Michael
Michael
5 years ago
Reply to  David

It says “Unified global price tag” meaning, it’s 15k everywhere. Not sure why they have a Euro sign by it. Think that would be a goof given they said unified global price.

Veganpotter
Veganpotter
5 years ago

High-tech involvement from Ferrari leading to red and black paint on an existing frame.

Cleo
Cleo
5 years ago

As I just posted on Facebook, with each image I feel like Luke getting hit by a Vader-propelled chunk of Cloud City – but in a good way. So nice!

Goliath
Goliath
5 years ago

– you might a be a troll, but thought I would clarify for readers.

re: Bar finishing tape falling off.
I assume you are referring to the third image?

I am concerned for your well being, and those of us around you on the road, if your eyesight is that poor.

What you see is the left Shifter Lever.

re: Cost – yes, about 19.4K USD.

re: Light on Fire? – only in a euphemistic manner.

Have a great day.

JBikes
JBikes
5 years ago

I want to meet the person that requests Dura-Ace, or at least observe them from some distance.

Gillis
Gillis
5 years ago

So where is the “Ferrari DNA”? Or the technical expertise”? I was expecting something more along the lines of the McClaren/Specialized Venge project. Not a rehash of the Colnago/Ferrari collab.

18k for some red paint, graphics, and no discs?…Kimi better be hand delivering for that price.

That said, they do look good.

Eggs Benedict a.k.a Darth Baller
Eggs Benedict a.k.a Darth Baller
5 years ago
Reply to  Gillis

That’s McLaren.

RED
RED
5 years ago

I wouldn’t pay $20K for people to think that I’m riding on a Fezzari…

mudrock
mudrock
5 years ago

This bike is not aimed at bike aficionados who know what they are paying for. Ferrari is selling their name, it doesn’t much matter what they put it on. The last paragraph about “select dealers” should be a clue. It will sell at Ferrari dealerships.

Also, it should have direct-mount brakes. Does Campy do that?

Robin
Robin
5 years ago
Reply to  mudrock

Yup. Campy has direct mount brakes.

frankenzen
5 years ago

For that price I’d prefer some better cockpit cabling. Otherwise it looks great.

Andy Pandy
Andy Pandy
5 years ago

Ass-Toot saddle! Ha ha ha ha ha ha ha ha ha ha ha ha…eh. Looks great for a $4k bike but at $20k just stupid. I’d much rather have a custom Mercian (Wessex makes it bestex), a 2 week holiday in the UK, and a used Peugeot 405 MI16 to haul my bike whilst (see I went British there!) on such afore (British again cheeky monkey!) holiday.

Jim Halsey
Jim Halsey
5 years ago

18″ of seatpost showing? Must be fast.

Tim
Tim
5 years ago

File under bikes for the rich & clueless. There’s about a 1-2mm of finishing tape holding it on there. You better throw in a few extra strips for $20k pshhhht gtfoh

Joe Bond
Joe Bond
5 years ago

It’ll cost you $1000 to change the chain oil at a Ferrari dealership.

JBikes
JBikes
5 years ago

There are some real finishing tape sticklers here.
As for price, yeah its “excessive”. But I’d wager most people that end up with these can afford the inflated price better than the average person buying a $3-4k road bike.

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