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Friday Roundup: BMC joins forces w/ RedBull, Endura Girl Power, eMTB raffle for NICA, Contests & More!

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Red Bull Adv. Tech & BMC collaborate on faster bikes – Red Bull’s high tech solutions division Red Bull Advanced Technologies have partnered up with BMC bikes. Red Bull brings their track-bred tech to “harness the latest developments in race-refined technology, coupled with intelligent Human Performance Analytics, with specific focus on developing integrated electronic technologies to enhance the cycling experience for every bicycle rider.” What that electronics integration really means for a faster BMC bike is anyone’s guess, but the teaser image of an aero BMC road bike is a good start, and suggest both aero and materials optimization like you might find on Red Bull’s motorsports teams. RedBullAdvancedTechnologies.com & BMC-Switzerland.com

Mountain Bike Advocacy

  • Endura launches “All Tribes, All Woman” film with Rachel Atherton & more -Not only does 2018 mark 25 years of Endura #AllTribesOneClan, it is also the centenary of women in UK & Germany winning the right to vote. So Endura who pride themselves on their track record and commitment to gender equality on the bike, rounded up their women athletes to inspire the next generation. Hear from Ashleigh Moolman-Pasio, Rachel Atherton, Denise Schindler & Lucy Charles, as these hardcore heroines pass on advice to their 12 year old self and what helped them become the role models that they are today. Girl power. EnduraSport.com

  • Haibike pairs with LA street artist, Laurent Proneur to raise money for NICA – Leading e-MTB brand Haibike has teamed up with renowned street artist Laurent Proneur, to create custom e-bikes to raffle off to raise funds for the National Interscholastic Cycling Association’s (NICA) mountain biking programs. The first bike was displayed at the Laurent & Martin Gallery in West Hollywood, CA. And Proneur will continue to create custom graphics for an XDURO DWNHLL 9.0  e-DH bike, with the $10 ticket raffle running from now until Sept 16, with the winner announced at Interbike. go.RallyUp.com/Haibike-Laurent-2benefitNICA

Where to Ride

  • Catch 15 Free Concerts this summer on the Great Divide route – Bikepacker, musician, and poet Ben Weaver is cycling the full-length of the GDMBR with his instruments strapped to his bike, performing free concerts along the way. Adventure Cycling’s Great Divide Mountain Bike Route (GDMBR) – the longest mapped, off-road cycling route in the world – is turning 20, and to celebrate Weaver is cycling the full-length and performing free concerts along the way. AdventureCycling.org/MusicForFree


  • Win a huge Team Sky Cycling & Fitness bundle – As a partner of Team Sky, Fi’zi:k are giving the chance to win a big bundle of cycling and fitness equipment – including a signed Team Sky jersey, a year of SiS nutrition, a Wahoo Kickr, two pairs of Oakley shades, a pair of Kask Protone helmets, and a Fizik saddle. Register to win before Sunday at: email-henrilloyd.co.uk.


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