We thought it was a bit odd when well-established accessories maker Knog took to a Kickstarter campaign back in the spring to bring out their slick new Oi bell design. I mean, why did a company that clearly could finance a new product through a conventional development cycle go the crowdfunding route? Knog told us then it meant they could accelerate the process from design into production and actually deliver the goods many months earlier than through regular development. It also let them gauge interest entering a new product category. Well it obviously worked out. They raised over a million dollars and have now delivered bells to backers, with them making their way to retail channels now too.
So it makes a bit of sense that going into another new direction, they are reaching out for early backer support again through Kickstarter. This time the new product category is a modular mobile power lineup called PWR. The idea is a new system of products, not overly bike centered but just targeted at outdoor enthusiasts, that combines a modular power (PWR) source to keep your GPS, phone, and lights charged on the go. Besides the basic power supply, there are 300 & 800lm bike lights, a camp light, a headlamp, and even a Bluetooth speaker. Check out the details and how it all will work together after the jump…
Knog is known for their techy, design focused solutions, and the PWR aims to continue that in a move towards consumer electronics for the tech-dependant outdoor sportsman. While they had already produced a wide range of battery and rechargeable bike lights, this project makes the battery pack the central focus.
Called the PWR Bank the 95g smart battery forms the core of the new line and can be used as supplementary power for all of your small mobile electronics via USB port, as well as the integrated power supply for the range of PWR accessories. At $50 it puts 3200mAh to keep all your goodies running strong.