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Spotted: Cool new Beetle Bell from Blue Lug, Japan

Blue Lug X MKS Beetle Bell three in a rowPhoto c. Blue Lug
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Spotted on their Instagram account, iconic Japanese bike shop, Blue Lug, announced that they will be releasing their new “Beetle Bell”. It’s a neat-looking little bell that resembles a beetle sitting on your handlebar. The bells are made by MKS, a company known for high-quality pedals.

Blue Lug X MKS Beetle Bell black on bar
Photo c. Blue Lug

March 4th is “MKS” Day, a day that Blue Lug gets loads of social media photos of people donning their MKS pedals using the hashtag #mymks. The pedal manufacturer made these bells for Blue Lug to launch on the 4th to commemorate the special day. It looks like they also award the photos, take a look at the 2022 winners here. Fun!

Blue Lug X MKS Beetle Bell black on stack
Beetle Bell on the stem stack.

The bell comes in two materials, stainless and titanium, and you can get it in different colors including black stainless, black titanium, and raw titanium.

There are no samples of the sound or how loud it is yet.

It looks like it can fit a myriad of bar sizes with a CatEye adjustable mounting system, making it versatile and easy to swap between bikes. Just trim the excess strap once the bell finds a permanent set of bars to live on.

Blue Lug X MKS Beetle Bell thumb activation

Even though they are located in Japan, Blue Lug Bike Shop has a global online presence and can ship worldwide. Their online shop has bike goods that are diverse and refreshing. They claim to ship in 48 hours and that most customers receive their goods within 2 to 5 days.

Blue Lug X MKS Beetle Bell logo

The Beetle Bell will be available on March 4th in person at the shop. It will be available for purchase at their global online store on March 6th at 7pm…don’t miss it!

Check out all the bike goodness by hitting the link below.


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1 year ago

Its not their product, it’s an MKS design.

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