Home > Other Fun Stuff > Advocacy & Industry News

The Build Cycle Podcast #050 – Marin explains how they spec their bikes…and why

why do most bike brands use all the same components forks and shocks from fox rockshox sram and shimano
0
Support us! Bikerumor may earn a small commission from affiliate links in this article. Learn More

Ever wonder why SRAM, Shimano, Fox and Rockshox dominate OE spec on all the bikes we ride? Marin Bikes’ product and marketing managers Matt and Chris explain the thought process behind choosing the components on their bikes, why they can’t spec some brands, and how they evaluate potential vendors. There’s a lot going on behind the scenes. So, if you’re just curious why you get the parts you get, or your looking to launch your own component brand and hoping a bike company will use your stuff, this episode explains it all!

For more show notes, images and details, check out the full blog post on The Build Cycle!

Subscribe
Notify of
guest

This site uses Akismet to reduce spam. Learn how your comment data is processed.

0 Comments
Inline Feedbacks
View all comments

Subscribe Now

Sign up to receive BikeRumor content direct to your inbox.

Subscribe Now

Sign up to receive BikeRumor content direct to your inbox.