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Review: Princeton CarbonWorks GRIT 4540 gravel wheels make riding offroad a lot groovier

princeton CarbonWorks grit 4540 carbon tubeless gravel wheels review
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Launched in 2018 with a unique sinusoidal wave pattern to their rims, Princeton CarbonWorks claimed better aerodynamics than standard aero rim profiles. Now, they’ve stretched the width and shrunk the depth to create a very quick set of wheels for gravel riders and racers. Aero for gravel, you say? Yep, but there’s other reasons you’ll want the new Princeton CarbonWorks GRIT 4540 wheels…

Why do they have a wave pattern?

Aerodynamics, mainly, but with really good crosswind stability. In fact, it’s the latter that was the real driver behind the design. We tested that theory with their deeper WAKE 6560 road wheels and came away impressed at their ability to hold a line when the wind got nasty. The secret is that the varying depths create different shapes for the wind. So, when one angle might cause a wheel to stall and create a lot of drag, the other depth overcomes that to keep you rolling quickly and drama free.

The other use of the wave pattern is the spoke placement. All of the spokes lace into the deeper part of the rim, and the GRIT rims are ever so slightly asymmetric. The nipples are dropped in through the valve stem’s hole, leaving the rim bed free of all but one drilling. So, easy tubeless setup without tape, but also a stronger rim.

In fact, this structural design is one of the reasons they’re able to claim a (laterally) stiff wheel without adding a lot of weight (scale pics below). But, could the extra shaping make them too stiff and punishing on gravel?

The overall premise seemed to work with a deep-section road set, so we were curious to see how it’d work on a fatter, shallower rim. So we hit the dirt with a set of Bontrager GR2 Team Issue 700×40 tires to see how they’d fair on rougher terrain. But first, let’s weigh ’em…

Actual weights, widths & how to make them lighter

actual weights for princeton CarbonWorks grit 4540 gravel road bike wheels

For a wide, somewhat deep set of carbon wheels, the Princeton CarbonWorks GRIT 4540s come in at a very reasonable 1,507g (front is 685g and rear is 822g). Add the included alloy valve stems and you’re at 1,518g. No need for tape or anything else, just add tires. Here’s the bonus…these are built with the impeccably smooth White Industries hubs with XD-R driver body.

These hubs are gorgeous, and roll like a dream, but they’re not the lightest. Which means you could, for the same $2,800, choose the Tune King/Kong hub option and drop ~100 grams.

Want something else? They’ll build with whichever hubs you want. They basically build to order, just let them know what you want…including color choices of the stock hub options, even nipple colors. Or send in your hubs and, for a small build fee, they’ll lace up their rims to your hubs. Custom wheels are usually turned around within a week. They’re all handbuilt by Bill Mould. They build with CX Ray, but you can order with CX Super (about 25% lighter).

Combine that with the Tune Mig 45/Mag 150 hubs and CX Super spokes hubs and you can get a rim brake wheelset down around 1,251g. Disc brake builds are a little heavier because of the hubs and a few extra spokes, so those come in at 1,311g with Tune Prince/Princess Skyline hubs. Those are about 70-100g lighter than the standard Tune Mig70/Mag170 or King/Kong builds.

Rim weight is claimed at 415g for this disc brake version. They also offer a rim brake version that comes in at 430g. For a rim that looks bulbous and thick, that’s light. Part of their trick is that they can make the rim bed thinner because it doesn’t have to be reinforced to handle a bunch of holes drilled in it. They also reinforce the nipple hole area to prevent pull through, but reduce material elsewhere where it’s not needed.

actual width measurements for princeton CarbonWorks grit 4540 gravel road bike wheels

The rims measured 21mm internal, 28mm external at the top, and 30mm at the widest part of the body.

actual height measurements for princeton CarbonWorks grit 4540 gravel road bike wheels

Their wave shape measures 45mm at the tallest, and 40mm in the shallow sections (shows as 41mm in the pic because I couldn’t hold the calipers and also the camera and keep it all straight, but you can see the gap at the top that takes up that extra millimeter). That’s where they get their name…GRIT 4540.

Princeton CarbonWorks GRIT 4540 review

princeton CarbonWorks grit 4540 carbon tubeless gravel wheels review

If you’re past the looks (I love them), then we can get onto the technical parts of the review. But it’s worth noting they definitely stand out…even to non-cyclists. I do like the shallower look of these compared to the WAKE 6560 road wheels, which seemed much taller than the ~30% depth reduction suggests.

princeton CarbonWorks grit 4540 carbon tubeless gravel wheels review

Even with big gravel tires spilling over the edges, they look sleeker. Yet also burlier. And like you have some secret that other wheel users aren’t in on.

On the road, all of those aesthetic things give way to pure performance. From ride #1, these wheels made me feel fast. And they’ve continued to do so on every ride thereafter, even when I was tired. They simply roll very quickly.

princeton CarbonWorks grit 4540 carbon tubeless gravel wheels review

They also roll smoothly, and I don’t mean that as a lack of friction. They seem to mute the bumps very well. This was actually one of my big concerns with a carbon wheel claiming to be stiff, especially one with so much shaping that could hinder radial compression. Good wheels will soak up some of the impacts, and these seem to do that very well.

To be fair, there are other mitigating factors here – high volume tires and the frame’s built-in flex zones (1st generation Trek Checkpoint carbon). Even so, the wheels shine through. Interestingly, they told us that radial compression characteristics weren’t a specific target like torsional and lateral stiffness were. But their layup is very, very specific and designed to minimize vibration transmission. So maybe that’s it.

princeton CarbonWorks grit 4540 carbon tubeless gravel wheels review princeton CarbonWorks grit 4540 carbon tubeless gravel wheels review

I found a few open sections on a moderately windy day, and they did seem to keep a line without getting flustered. I imagine at events like Dirty Kanza, and even my experience at The Rift in Iceland, would all be better with wheels that ride comfortably and won’t add to your workload when the side winds pick up. And they will pick up.

What about on the road?

From a pure aerodynamics standpoint, with 0º to low yaw angles, they tested them with 23mm and 25mm tires and say they had excellent frontal area aerodynamics. Which means you can run these as a shallow, all-purpose road wheel, too. They designed it as “the wheel to use for everything”. It’s certainly light enough to do that. But they say it’s tough enough for cyclocross, too. But once you get up to 28mm and 30mm tires (or bigger), the tire starts dictating low yaw angle aerodynamics for virtually every “road” wheel. But they say you’ll still get the crosswind performance benefits.

Final thoughts

What I like about these wheels is that they shine all around. It’s one thing to make a good aero wheel for the conditions you’re likely to suffer through at some of the biggest events in the world. It’s quite another to do that and ride so well over the rough stuff.

If you’re looking for a high-end, all-conditions performer, put the Princeton CarbonWorks GRIT 4540 wheels on your short list.

PrincetonCarbon.com

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28 Comments
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TonyB
TonyB
4 years ago

I absolutely LOVED my first PCW wheelset (6560 Disc) for road use…so quick and definitely could feel the difference in windy situations.

A 4540 GRIT wheelset is in the works too! Can’t wait!

Jonathan
Jonathan
4 years ago

“The nipples are dropped in through the valve stem’s hole, leaving the rim bed free of all but one drilling.” Cool, so, not serviceable. Noted

FritzP
FritzP
4 years ago
Reply to  Jonathan

They’re serviceable, just not as easily as if there were interior nipple holes. Thread a bit of steel spoke in the nipple and use a magnet to drag the nipple to the hole. Once when building a wheel with nipple holes in the bed i tried this and it worked but is for sure more time consuming. Or possibly tie thread onto the nipple and use a vacuum. The wavy shape of the spoke bed may make it easier to get the nipple to drop into the hole.

Jonathan
Jonathan
4 years ago
Reply to  FritzP

“Thread a bit of steel spoke in the nipple and use a magnet to drag the nipple to the hole.”

Nah, thanks, I’m good.

Casey
Casey
4 years ago
Reply to  Jonathan

I think I would rather fish my nipples through the rim for the hand full of times I’ll need to change a nipple compared to having to retape once or twice a season.

Jonathan
Jonathan
4 years ago
Reply to  Casey

Cool, good.

David Meredith
4 years ago

These are just an expensive version of the Quai wheels. I’ll save the money and get the Quai.

K-Pop is dangerous to your health
K-Pop is dangerous to your health
4 years ago
Reply to  David Meredith

While we agree about the absurd expense of these, they are nothing like Quai. The two wheel sets you’re comparing look the way they do for entirely different purposes. One is for structural reasons, the other is for aerodynamics. (deleted)

K-Pop is dangerous to your health
K-Pop is dangerous to your health
4 years ago

For $2800 the only thing accomplished here is getting your 1%’er ‘look at me’ ticket punched. If this sinusoidal design was so great and all their claims add up they would have had the UCI stamp of approval and a ProTour team locked up long ago.

Harrison
Harrison
4 years ago

All Princeton CarbonWorks wheels are UCI approved.

K-Pop is dangerous to your health
K-Pop is dangerous to your health
4 years ago
Reply to  Harrison

(deleted)

Bill Mould
4 years ago

I might be offended by K-Pop’s comment, but I think it is just out of ignorance that he is so spiteful. I have a master’s degree from Yale, so I also qualify for the “silver spoon university” criticism. I also spent 36 years in a U.S. Air Force uniform. I have spend many years experimenting about wheels, publishing technical papers, doing deep research, participating in myriad discussions with leading scientists and engineers in the business, and, of yes, building over 5000 custom wheels. Becoming old is inevitable, but becoming caustic is not.

Heffe
Heffe
4 years ago
Reply to  Bill Mould

excellent response.

Tim
Tim
4 years ago
Reply to  Bill Mould

Agreed, great response. Insulting someone for their age is about as low as it gets, and it surprises me that this site allows comments like this to stay up.

Kristi Benedict
Admin
4 years ago
Reply to  Tim

Tim, we don’t allow comments like that. Thank you for commenting, it slipped by us.

For everyone please note our comment policy: https://bikerumor.com/comments-policy/

Kris Vroom
Kris Vroom
4 years ago

Team Ineos riders used a Princeton front wheel at the Worlds TT in Yorkshire.

MrP
MrP
4 years ago

Nah; if it was so good, sinusoidal rims would have been out and out banned by the UCI; not just ‘not approved’.

Huffagnolo SuperMagna
Huffagnolo SuperMagna
4 years ago

So I am not normally for gimmicks and odd stuff but I like the idea of using quality WI hubs and have them built by one of the great wheelmasters, Bill Mould. I don’t know if a wavy rim is good or bad but I know this wheel is going to be at least marginally decent as I doubt Bill would want to put his name behind crap.

He built a set of wheels for me years ago and I haven’t touched them and they are perfect and I imagine will be for a really long time. He is a true professional and was a really great guy to talk with.

billmould
4 years ago

Thanks for the nice comments about my work.

Thesteve4761
Thesteve4761
4 years ago

Wonder if Campy will have anything to say about that lacing method.

Spark Wheel Works
Spark Wheel Works
4 years ago

Should’ve went wider on the internal width. Looks like the stock nipples are aluminum alloy?

Bill Mould
4 years ago

Whatever nipples you want. Black or silver brass, or alloy in a variety of colors. All Sapim secure lock.

briannystrom
briannystrom
4 years ago

Bill,

I see stuff like this in wheel reviews all the time:

“They seem to mute the bumps very well. This was actually one of my big concerns with a carbon wheel claiming to be stiff, especially one with so much shaping that could hinder radial compression. Good wheels will soak up some of the impacts, and these seem to do that very well.”

As a wheel builder myself, this strikes me as utter nonsense, give that the maximum deflection with any rim is typically under 1 mm and you’re wrapping them in tires capable of deflecting by tens of millimeters.

What’s your take on this?

Harrison
Harrison
4 years ago
Reply to  briannystrom

A relatively “soft” rim (one with poor stiffness characteristics) can have poor damping qualities. Likewise, very stiff rims, if thoughtfully designed and layed-up, can actually have very good damping qualities (vibration).

However, with giant tires run at lower relative pressures, you are correct, a LOT of these qualities get muted.

That being said, 4540s need to be ridden to fully appreciate the blend of performance characteristics they offer.

Danno
Danno
4 years ago

Hi, curious to know what the 40 Bontrager’s measured and at what pressure you rode?

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