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Exclusive: Ceetec x Zerouno Mag SL, World Cup carbon XC bike, made in Europe

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The 100mm XC race-ready Mag SL frame is the first product of a new collaboration between component maker Ceetec and Zerouno bikes. While we know the Swiss attention to detail of Ceetec from their presence all over pro cross-country bikes on the World Cup, the made in Italy carbon frames of Zerouno were new to us. Mixing unique carbon construction and elite XC expertise, the unexpected pairing quickly brought together the like-minded owners of both companies to create a premium quality race bike, made by hand in Europe. And it’s expected to be just the first of several more collaborative mountain bikes to come…

Ceetec x Zerouno mountain bike development partnership

all photos courtesy Ceetec & Zerouno

Ceetec owner Christian Leuenberger, actually gave us a bit of an exclusive primer on Zerouno to bring us up to speed on the bike maker and the new co-developed bikes. Founded in the states but with Italian ties, Zerouno owner Ronny Zanazzi has been designing carbon bikes made by hand in northern Italy since 2013. But with their greatest expertise and cred on the road, they were looking for more input off-road.

The two started collaborating out of mutual appreciation for each other’s work, as both are active in interdisciplinary groups working to further R&D in new carbon construction technologies in the heart of Europe. Together Zerouno brings experience working with unique carbon frame construction methods like Lunar Honeycomb materials & frame-production capacities, and Ceetec brings an attention to detail in ultralight carbon tubing layups, precision machined alloy components & World Cup race proven insight.

Zerouno Mag SL Ceetec edition – Tech Details

Together the first project has been to refine a carbon full-suspension mountain bike design that Zerouno had already begun, to fine-tune it for XC racing. That bike is now the Zerouno Mag SL, a 1970g carbon frameset fully produced by hand in a workshop in Sant Agata sul Santerno, Italy near the Adriatic coast south on Venice.

The heart of the Mag SL is its Lunar HM Carbon, high modulus construction that uses a honeycomb molded into the frame’s layup to create a lighter, stiffer tube while retaining strength, impact resistance, and the flexibility to mold the frame in complex shapes. It also allows the integration of Kevlar fibers for additional tube resistance. Apparently the Kevlar is only needed in the lo mod, non-SL frames.

Ceetec is quick to point out that as much as they are dyed-in-the-wool weight weenies, everything they develop must be race-ready. Ceetec works closely with Swiss pros like Thomas Litscher & Florian Vogel to race prove every component they make, under some of the most powerful legs in the sport, and bashed through the rocks & drops of racing in packs on the World Cup circuit.

No extra downtube protectors needed when Ceetec works on a bike, they build to withstand the harshest abuse from the strongest, fastest XC racers in the world.

Tech details on the 100mm travel Horst-link 29er XC race bike give it a tapered headtube, pressfit BB92 bottom bracket, Boost spaced rear end, two bottle cage mounts, and internal cable routing. The Mag SL frames also come with a Fox Float DPS Factory shock with remote lockout.

All of the Zerouno bikes (even their lower-spec, non-SL frames) now also get Ceetec’s super light & strong SC C1 carbon seatclamp for consistent seatpost clamping.

The Ceetec edition of the Mag SL comes with a finish called Stealth Gold Mine that pairs matte black with gloss logos & gold detailing. The bike comes in four stock frame sizes (S-XL), with a modern trail-inspired XC race geometry of a 68° headtube, 73.5° seat angle, 436mm chainstays, and long toptubes.

Developed together the Mag SL is actually being sold independently by both brands, with Ceetec managing sales in Europe for 3820 Swiss francs (roughly 3350€ via their office across the border in Germany) for the frameset & Zerouno handling US sales for $3480.

There is also a Ambizione SL carbon hardtail for $2180 / 2380 CHF (~2090€) if that’s what you are looking for. The Italian made frame shares the same Lunar Carbon tech and similar detailing, with a 910g claimed weight.

Zerouno offers a lifetime warranty on the frames – lifetime of the bike, so it even transfers down the line to future owners (not sure when it stops after being passed down as an heirloom, though.)

Zerouno Team rider Beata Wronska, photo by Pax Tolosi

Complete bikes will also soon be available, including a no-holds-barred Zerouno Mag SL1 Ceetec edition complete for 9488 CHF (~8325€) that will be built up with Ceetec’s ultralight carbon wheels, seatpost, bar, and a premium SRAM XX1 Eagle race-ready groupset, or 7962 CHF (~6985€) for the hardtail.

And new bikes are already in the works for 2020!

Ceetec.ch & ZerounoBikes.com

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Zerouno
Zerouno
3 years ago
Reply to  txanjo

Zerouno frames can be customized on geometry, carbon finishing (the exclusive 4k twill Pagani between others) and colors. Frames come with crash replacement and lifetime warranty included.
As you can see Zerouno frames are far away from that Chinese cheap frame that you mentioned. Chinese copy are available for almost any component or frame brand and unfortunately we are not an exception. Zerouno is a recognized brand in America’s and Asia but quite new in Europe. For any other doubt I invite you to schedule a factory tour in Italy or follow our social media for more info.

sissypants
sissypants
3 years ago
Reply to  Cory Benson

Cory, thanks for looking into this! There are quite a few things that need explanation:

1. The Workswell molds were open nearly one year ago, well before Zerouno publicly launched these models.

2. The frames are *identical* in every aspect, not just rough copies. This includes internal routing ports, suspension bearings, derailleur hangers, silver bolt colors and hex sizes, etc.

3. Zerouno is using 3D CAD illustrator models of Workswell frames on their website, I personally received these JPEG images from Workswell over a year ago (I’m on Workswell’s email list). It’s impossible that Workswell stole these images from Zerouno because they also sent me the actual 3D model and a similar cable routing diagram. Also, the geometry sheet that Zerouno is using is literally lifted from Workswell’s Alibaba, AliExpress, and website pages with a Zerouno logo photoshopped in. Workswell uses this geometry table format as a template across all frames, they didn’t lift Zerouno’s table.

4. You can have Workswell manufacture a frame any way you like, including altering bladder technology and using different carbon fiber. I am not questioning that Zerouno uses their “honeycomb technology” and “Lunar” carbon to make their own road bikes in Italy, I have no clue about that and those models don’t look like Asian frames.

If you visit their factory, it would be helpful to directly get evidence for mountain bike frame manufacturing, not just road bike frames.

I appreciate you guy’s great coverage of everything on this site, I read it every day! This is just poor marketing by Zerouno and I want to be fair about this so other people can decide for themselves about this company.

zacharydebruine
3 years ago
Reply to  sissypants

Correction, I may be wrong on point #1. I haven’t followed Zerouno previously, but assumed this was a launch article.

Johnny
Johnny
3 years ago

XL reach 469mm ??? Back to the drawing board, is 2019 not 1989

Zerouno
Zerouno
3 years ago
Reply to  Johnny

Peraphs, in 1989 we didn’t have 29ers.. The geometry are meant to be and they are part of the brand vision.

Eggs Benedict
Eggs Benedict
3 years ago
Reply to  Johnny

The geometry for the medium is pretty good. It’s got a normal seat tube angle for people who intend on pedaling their bike, and nice top tube length that allows for fit adjustability. The stack is slightly low but not a show stopper. And it’s a really good looking frame.

Bre Rue
Bre Rue
3 years ago

Looks like a pretty great bike for the money. 1970g is pretty light! The only thing that would better the design would be a pivot-less rear triangle like the Epic or Spark.

Klaster_1
Klaster_1
3 years ago
Reply to  Bre Rue

One of previous Zerouno Mag SL iterations used to be “pivot-less rear triangle”, the same mold as Dengfu M06.

Zerouno
Zerouno
3 years ago
Reply to  Bre Rue

Zerouno had a “pivot-less” triangle on MY17/18 MAG’s. The new models have the pivot for better grip, less rebound and the suspension travel works better, especially combined with a double piston rear shock.

Velofreak
Velofreak
3 years ago

The hardtail is actually an open mold from Workswell, the FM162. Maybe they purchased the mold from China, otherwise this is just another rebranded hardtail from china, but from workswell it’s 600 dollars shipped.

Zerouno
Zerouno
3 years ago
Reply to  Velofreak

Zerouno frames can be customized on geometry, carbon finishing (the exclusive 4k twill Pagani between others) and colors. Frames come with crash replacement and lifetime warranty included. As you can see Zerouno frames are far away from that cheap Chinese frame that you mentioned. Chinese copies are available for almost any component or frame brand, and unfortunately we are not an exception. Zerouno is a recognized brand in the Americas and Asia but still quite new in Europe. For any other doubt I invite you to schedule a factory tour in Italy or follow our social media for more info.

sissypants
sissypants
3 years ago

Made in Italy? Really?

http://www.workswellbikes.com/PRODDUCT/MTB/Trail/20170809/153.html

http://www.workswellbikes.com/PRODDUCT/MTB/XC/20180321/179.html

Something seems off…

The reality is that most people will never know, and just pay a fortune for these frames and Zerouno will walk off making 300% profits never having put a cent into R&D.

If Zerouno would like to explain how they are not either using the Workswell mold for production in Italy, or not just importing from Workswell in China, they should comment here. Any Italian factory pictures?

HogaDoga
HogaDoga
6 months ago
Reply to  sissypants

Hello! Do you have any updates to this entire subject? I am currently researching this company more thoroughly. Thank you!

Evie
Evie
4 months ago
Reply to  sissypants

They’re a scam. Took thousands of dollars. No communication since I last heard my bike was “stuck in customs” 3 months ago. Fishy company. Do not trust zerouno.

Dante
Dante
3 years ago

Are you serious guys??? These frames are made in China, not in Italy!
Don’t joke!

Zerouno
Zerouno
3 years ago
Reply to  Dante

Zerouno frames can be customized on geometry, carbon finishing (the exclusive 4k twill Pagani between others) and colors. Frames come with crash replacement and lifetime warranty included.
As you can see Zerouno frames are far away from that Chinese cheap frame that you mentioned. Chinese copy are available for almost any component or frame brand and unfortunately we are not an exception. Zerouno is a recognized brand in America’s and Asia but quite new in Europe. For any other doubt I invite you to schedule a factory tour in Italy or follow our social media for more info.

Monica
Monica
3 years ago

He tenido muchas bicicletas, ninguna como mi nueva Mag, amo zerouno y la experiencia que he tenido

Chloe
Chloe
3 years ago

I have been using the Mag from two years till now and I can’t be happier .

Matracu
Matracu
3 years ago

Remember the Unno Aora with Zerouno logo photoshopped

Cryogenii
Cryogenii
3 years ago

Looks like we need to get a pair of retail Workswell and Zerouno frames and section them to see if there is a difference in the build. If Zerouno use a third party mould but have a unique carbon lay-up then that’s ok(ish) but this needs a better explanation that trotting out a stock statement.

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