As the gravel scene explodes, more and more riders are looking for longer adventures. And Apidura is right there with a bag for that, with arguably some of the best aesthetics on the market. In this interview, founder Tori Fahey (pronounced “fay”) tells us where the inspiration to start the company came from, how they design the bags, and the challenges of launching and growing. And Watts and I give a few more hints as to our intro/outro voiceover’s identity…see if you can guess who she is and we’ll send you a pile of goodies!

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marc
marc
2 years ago

Well, for me it is just a marketing company producing overseas, while the original inventors still produce in us and take the risk of the entrepreneur.

Hurricane
2 years ago
Reply to  marc

Not true. Im sure every American entrepreneur would love to produce their products in the USA but the cost constraints to do so are sometimes cost prohibitive. Most everybody whats a great product at a great price, but most are not willing to pay up, or even care if its made here. You cant blame an entrepreneur for trying to make a profit( which is usually a lot less than that of the re seller) after paying all of their expenses such as material, manufacturing, liability, advertising, etc.

K-Pop is dangerous to your health
K-Pop is dangerous to your health
2 years ago
Reply to  marc

So by your floppy critique of what makes an entrepreneur, one of the originals that you mention (Revelate) has been producing much of their lineup in China for the last few years. I’m sure Eric will be really bummed to hear he’s just a marketing company. [rolleyes]

Marc
Marc
2 years ago

Well, companys like apidura or Blackburn create the pressure by producing overseas, and it makes it way harder for all others to keep production local. Labor costs are higher, environment costs, margins are much lower. So in the end everybody is forced to move production overseas. Jobs will be gone, the knowledge, the culture. Stuff will be produced in some sweatshop, who don’t know what they produce.

This is everybodys right to do and this is not meant as an apidura diss, but for me it is a huge difference to rent a contractor in asia or pay your own workers with social security etc.

In the end the customers decide. Just some insights which got overseen all the time.

Maybe apidura is interested so shed some light here?

K-Pop is dangerous to your health
K-Pop is dangerous to your health
2 years ago
Reply to  Marc

There are more domestic bicycle bag makers than ever before, some even using locally sourced materials producing out of small shops even garages from their homes. So it’s not like you don’t have a choice. Speak with your wallet instead of trying to backpedal disses, which your original statement was. Your criticism here is nothing but an an exercise in melodrama. The vast majority of the bicycle industry is connected to Asia in some way, even the smallest makers.. and this didn’t just happen yesterday.