Clothing-Gear-Tools

Rocket Shower recently signed Trek Bicycles to help distribute their product to bike shops.  Good news, right?  Now, here’s what you care about: Rocket Shower…

Elite also just released their Hydra Natural water bottle, an environmentally responsible, lightweight water bottle that’s both fully recyclable and biodegradable. It uses a traditional…

Elite is releasing their new Jossa water bottle this Summer.  Available in two sizes (550ml and 750ml…that’s 18oz and 23oz for us yanks), they use…

Thanks to Superb Cycling for finding this gem.  It seems cycling clothing is finding its way into high fashion, evidenced by the new collection from…

Green Guru is having a big event next weekend June 13th at the Green Guru/Ecologic Warehouse at 2500 47th Street Unit 12, Boulder, CO 80301…

File under: Why in God’s Name Hasn’t Anyone Done This Before. (EDITOR’S NOTE: This post was updated on 6/9/09 to correct pricing) Elite’s new San…

If mountain biking had fanboys, this would be their fantasy.  Hot girl stopping mid ride to apply makeup, totally sweat free and clean, despite the…

In what can easily be called an excess of craftmanship, Zipp Speed Weaponry has released these hand-laid carbon fiber water bottle cages.  They weigh in…

Limar has introduced two new aero helmets designed for the go fast crowd.  The Crono, above, retails for $169.99 and is the shorter of the…

PRESS RELEASE: Why sit in a car stuck in traffic when you could be riding your bike? As the economy, OPEC and some inconvenient truths…

Odyssey BMX’s Aaron Ross signature bmx grips suddenly popped up across the web this week.  It’s the first I’ve seen of them, and they’re wicked…

Just got this, which is funny because I just wrapped up reading Charlie & the Chocolate Factory with my son at night. Too bad this…

During June, Madison is offering UK consumers the opportunity to get a pair of Giro sunglasses for half off if they buy a Giro helmet.…

BMC Bicycles has launched their own line of clothing with a full range of long- and short-sleeve jerseys accompanied by shorts, for both men and…

Elite debuted their Time Trial Kit water bottle and carbon fiber cage at the 2009 Giro d’Italia on Team Columbia-Highroad’s bikes during the opening stage…

Editor’s Note: This just came in on the “wire” and looks an awful lot like the Wixter we reviewed, which is only $12. PRESS RELEASE: Cyclists…

This is propaganda video from Fibre Flare, the omnidirectional bicycle light.  It’s a cool product, but this video can be described by some or all…

FROM KYLE: We like to drink beer, ride bikes, and get free gear just as much as anybody. In honor of…..that, the first 15 people…

Easton, which is owned by the same company as Bell and Giro, is giving you a free helmet from either brand, up to $250, when…

  BIKERUMOR.com 2009 SEA OTTER CLASSIC COVERAGE: Thule showed off their new Helium lightweight hitch mount bike racks in both 2- and 3-bike versions. Made…

Keen just intro’d their new Coronado Suede shoes as part of their Fall collection. Perfect for cruising down to your favorite hangout, they have a suede…