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Diamondback launches “intro to cycling” video series with Bill Nye, the Science Guy

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Diamondback has recruited Bill Nye, The Science Guy, to be their explainer for all things bicycle in a new video series. The shorts are aimed at those just getting into, or thinking about getting into, cycling. Video one is shown above and starts out with the basics – how to pick the right type of bicycle for you. The next seven videos cover topics like rider etiquette, essential gear every cycling should carry, how to brake, the pre-ride checklist and so on. Check ’em all out at Diamondback.com.

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Von Kruiser
Von Kruiser
8 years ago

How do we get more people into cycling? Well Bill Nye the science guy of course. What a great way to market DB bikes in a fun informative way to new comers. Good job DB/Accell Group. Would love to see the industry become more welcoming to new cyclists. Yes, this means welcoming riders who might ride bikes the majority of us would do not ride (ex: electric, comfort, recumbents, performance road trike, cargo, etc…). Let’s be more welcoming to the idea of growing the bicycle industry traditional and non-traditional ways.

dustytires
8 years ago

Well said Von! If all the large companies put out similarly tasteful, but naturally diverse infomercials for ‘bike riding’ it would go a lot further for this great activity/sport/industry than sponsoring Froome or Sagan or Nino etc . The only cyclists that give a shit about the hundreds of millions spent on racing are racers and hard core riders, and we would buy the kit we want with or without race sponsorship right? OK, maybe not, the sheep gotta be herded. But, more people being led to bikes by advertainment like this is all good. Think about the ‘Got Milk’ program, not brand centric, just promoting milk. ‘Ride Today’?

Kernel Flickitov
Kernel Flickitov
8 years ago

Bill Nye and Neil deGrasse Tyson need to get a Stava rivalry going.

Christopher Michaels
Christopher Michaels
8 years ago

This is great Bill Nye (and science) rules!

Antipodean_eleven
8 years ago

Nice work DB. That was really refreshing and smart.

gringo
gringo
8 years ago

good job Diamond Back!

il Bruce
il Bruce
8 years ago

This makes me very happy.

David R.
David R.
8 years ago

Bill needs to follow up with a grad-level clip, “physics of cycling.”

Frank
Frank
8 years ago

This is great, but they need a link to that formula. I want to enter my data in that simple formula and see what kind of bike I should ride! Not buying guides and tips that are going to overwhelm newbies.

dave
dave
8 years ago

Wow! Really well done.

ascarlarkinyar
8 years ago

Bill nye the bike guy…

Rider X
Rider X
8 years ago

Wow. Bill Nye looks pretty natural in full on road kit. Who knew!

Chad
Chad
8 years ago
Reply to  Rider X

Bill Nye has quite a history of cycling in the Seattle area. He “owned” the Cannonball ride in the early 90’s. That ride was Seattle to Spokane = 300 miles in one day. Two major climbs and you always hoped for a tailwind. Strong, very fast and great endurance.

anonymous
anonymous
8 years ago

Fat bikes? Seriously?

Jamis
Jamis
8 years ago

Colour me impressed. Very well done.

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