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You could just enjoy this for the humorous video it is, or you could read all the reasons why it’s lame from the BikeSnob.
Tyler Benedict is the Founder of Bikerumor.com. He has been writing about the latest bikes, components, and cycling technology for 14 years. Prior to that, Tyler launched and built multiple sports nutrition brands and consumer goods companies, mostly as an excuse to travel to killer riding locations throughout North America.
Based in North Carolina, Tyler loves finding new travel adventures to share with his family and is always on the lookout for the next shiny new part to make his bikes faster and lighter. And, he’s totally gone down the NFT rabbit hole.