Home > Other Fun Stuff > Uncategorized

PowerBar Gets Back to Nature with Pure & Simple Energy Bars

2
Support us! Bikerumor may earn a small commission from affiliate links in this article. Learn More

powerbar-pure-and-simple-natural-energy-barPowerBar has joined the ranks of energy bar companies offering “natural” energy from real food.

Their new Pure & Simple line claims* to use no high fructose corn syrup, trans fat or artificial ingredients, instead using things like oats, fruit, soy and skim milk.

They didn’t go all the way to whole food ingredients though; the bars use refined sweeteners like evaporated cane juice syrup and high maltose brown rice syrup, and sugar’s in the list, too.  So, for a mega brand owned by a mega company like Nestle, it’s not half bad.  With 5g of protein, 8g of whole grains, 2g fiber and just 130-140 calories at least it’s way better for you than one of their candy bars.  It’s actually pretty low in sodium, too.

Flavors include Cranberry Oatmeal Cookie and Roasted Peanut Butter.

* We say “claims” because the Roasted Peanut Butter flavor lists 1g of trans fat on the Nutrition Facts Panel.  Really guys?

power-bar-pure-and-simple-trans-fat

Subscribe
Notify of
guest

This site uses Akismet to reduce spam. Learn how your comment data is processed.

2 Comments
Oldest
Newest Most Voted
Inline Feedbacks
View all comments
J
J
12 years ago

I have started to buy my “ride bars” from Lidl, I get the same stuff for a lot less cash. They sell mysli bars that are almost the same as these ones but you get a pack of 8 for 1.90 euros, they are only 25g each but really small so you can take them all with you when you go.

plum
plum
12 years ago

Mmmmm, vegetable glycerin. You can eat it AND take a shower with it!

Subscribe Now

Sign up to receive BikeRumor content direct to your inbox.

Subscribe Now

Sign up to receive BikeRumor content direct to your inbox.