Why?  Probably because they can.

Hot on the heels of our popular heavily commented Need Supply Co. x Carytown Bicycle Company post comes news of Gucci’s exclusive line of Bianchi bicycles and cycling accessories.  As you’d expect, if you have to ask… In order to save you that indignity, we’ve posted full specs and prices below.  My pick?  As beautiful as the fixie is and as much as I could use some new winter riding gloves, the winner for me has to be the white helmet with trademark green/red/green racing stripes and integrated glasses.  Drop $890 and we can match!  Click through for a sample bike- though the whole line (fixie, cruiser, and urban bike) does look to be sold out…

bianchi by gucci carbon urban bike:

  • black carbon fiber frame with green/red/green web detail
  • black seat and handlebars recalling the iconic diamante pattern
  • ‘bianchi by gucci’ logo featured on seat and frame
  • eleven speeds
  • hydraulic disk breaks [sic]
  • available with water bottle, headlights and wheel reflector
  • double sided pedals are suitable for toe clips and regular shoes
  • weights [sic] 22 lbs
  • $14,000
  • Unavailable [sold out?]

bianchi by gucci biking gloves

  • black nylon grip fabric with green/red/green grosgrain web detail
  • padded palm
  • $305

www.gucci.com/us/ filed under “small accessories”

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12 Comments
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tim o
tim o
10 years ago

John Galt already has one. It’s good to be the 1%…

Jake
Jake
10 years ago

Do they sell like, just the thumb?
That’s all I could afford…maybe.

uglyyeti
uglyyeti
10 years ago

Is that an Italian Science Patrol helmet?

Maple leafs
Maple leafs
10 years ago

Exact reason why Italy is broke.
Produce crap (probably outsourced to China) that no one buys.

Ztboonie
Ztboonie
10 years ago

hydro “breaks”? Haha…..I’m not paying 14K for something that’s advertised as going to break!

Mick
Mick
10 years ago

The helmet is sourced from Kask…buy it as a Kask branded helmet and pay a fraction

uglyyeti
uglyyeti
10 years ago

$250 retail for the Kask Lifestyle helmet – that’s a $640 “collabo” upcharge.

Chris
Chris
10 years ago

Proving once again that wealthy and smart don’t always go together…

topmounter
topmounter
10 years ago

I think I’ll wait until AFTER the impending depression to purchase these items.

phlat albert
10 years ago

need to get the lumberjack with the fixie kitted out and let us see how it all works.

Huffman
Huffman
10 years ago

Looks like someone stole Speed Racers helmet, better give it back or he’s gonna be pissed!

Bear? What Bear?
10 years ago

The italian for collabo is “collaborazione” but italian in these is just some name, nothing else.
As italian (new) operator who is trying to see if finally we stop by thinking that the bike is just a sport tool, but it’s mainly the fastest commuter possible, i’m really disgusted by this abuse of the “Made in Italy” brand.
in my opinion these products, like the Porsche bike ( http://www.veloplisse.com/blogs/blog/3692062-bicicletta-porsche ) are nothing, are just the worse face of marketing.
Then they say that Narifuri is too expensive…